RESEARCH SHARING ON THE TEXTILE INDUSTRY IN THE FIRST QUARTER OF 2O25
2025年第一季度纺织行业调研分享
德永佳集团(东莞)公司
前言FOREWORD
全球经济与消费者需求不断变化,纺织行业正处变革关键期。2025年第一季度,纺织行业呈现出诸多新的发展态势,这些趋势不仅深刻影响着行业内各企业的战略决策,也为整个产业链的升级与重构带来了新的机遇与挑战。
本报告聚焦于2025年第一季度纺织行业动态,旨在为行业参与者提供全面且深入的市场洞察。通过对品牌棋局的解码,我们可以看到品牌在女性运动领域的发力以及可持续发展趋势下的创新举措;材料新势力部分则展示了纺织材料在技术突破与环保理念推动下的多元化发展;面料方程式章节详细剖析了各类面料在不同场景下的应用趋势与创新方向;消费市场报告更是从消费者趋势、服饰趋势以及女装和童装趋势等多个维度,揭示了市场需求的变化与走向。
我们期望借此助力企业把握市场趋势,制定更具前瞻性的发展战略,推动纺织行业实现高质量、可持续发展。
With the global economy and consumer demands changing, the textileindustry is at a crucial transformationstage.InQ12025, new trends emerged, influencing corporate strategies and bringing opportunities and challenges to the industrial chain.
This report focuses on Q1 2025 textile industry trends, providing in - depth market insights. We analyze brand moves in women'ssportsandsustainabledevelopment,newtextile materials,fabric applications,and consumer market trends in fashion, women's, and children's wear.
We aim to help enterprises grasp trends, plan strategies, and promote the industry's high - quality, sustainable growth.
目录 CONTENTS
解码品牌棋局Brand Dynamics&trends
材料新势力NewForcesInMaterials
面料方程式Fabric Trends
消费市场报告Consumer &Market Report
PART.01 解码品牌棋局 BRANDDYNAMICS&TRENDS

趋势一女性运动Trend One: Women's Sports
Nike合作SKIMS推出全新品牌NikeSKIMS,瞄准女性健身与运动服饰
Nike and SKIMS have launched NikeSKIMS, targeting the female fitness and sportswearmarket.
耐克集团宣布与SKIMS合作,推出全新品牌NikeSKIMS,致力于服务全球女性运动员,以卓越创新重塑健身与运动服饰领域的未来。
The Nike Group announced a partnership with SKIMS to launch NikeSKIMS, dedicated to serving global female athletes and innovating the fitness & sportswear future.

DESCENTE迪桑特推出BodyFlex女子综训系列
DESCENTE launched the Body Flex women's all-around training series.
在时尚与功能并重的当下,专业运动品牌DESCENTE迪桑特再次出圈,正式推出Body Flex女子综训系列全新产品,专为追求塑形训练效果与日常穿搭美感并蓄的现代女性打造。
Inanage whenfashionandfunctionaltymatterquallythe professionalsports brandDESCENTEhasmadeasplahgain has officallyrolledout new products of theBodyFlexWomen's Comprehensive Trining Serie, tailored formodernwmen pursuing both shaping training results and daily fashion.
趋势二可持续发展Trend Two: Sustainable Development
恒申集团与日本东丽合作,聚焦消费后再生锦纶T2T闭环回收循环利用 Hengshen Group and Toray (Japan) collaborate on post - consumer recycled nylon T2T closed - loop recycling.
1月6日,恒申集团与东丽集团在恒申中心签约,聚焦化学再生项目。双方以恒申自主研发的锦纶化学再生技术为核心,构建再生锦纶T2T闭环回收体系,提供废旧纺织品、废塑料循环利用方案,探索化学再生产品新应用领域,深化合作协同。
On January 6, Hengshen and Toray signed an agreement at Hengshen Center, focusing on chemical recycling. Using Hengshen's self - developed nylon recycling tech, they'll build a T2T closed - loop for recycled nylon, offer waste textile & plastic recycling solutions,explore new usesforrecycled products, and boost cooperation.

趋势二可持续发展Trend Two: Sustainable Development
加码生物基尼龙开发,lululemon与加州科技公司ZymoChem达成深度合作Lululemon ramps up bio-based nylon development and partners deeplywith ZymoChem, a California tech firm.
lululemon宣布与美国加利福尼亚州圣莱安德罗的生物技术公司ZymoChem达成一项为 期多年的合作协议,旨在扩大公司对生物基尼龙的使用,并推动其在可持续创新方面的领先地位。 Lululemon has announced a multi-year partnership agreement with ZymoChem, a biotechnology company based in San Leandro, California, USA. The aim is to expand the company's use of bio-based nylon and reinforce its leading position in sustainable innovation.

趋势二可持续发展Trend Two: Sustainable Development
突破!安踏将发布生物基防水高透膜
Lululemon ramps up bio-based nylon development and partners deeply with ZymoChem, a California tech firm.
近日,安踏膜·高性能自研科技面料创新交流会在中国上海举行,现场集中呈现了搭载「安踏膜」科技的历代重磅产品,同时宣布采用生物基防水高透膜的第二代「安踏膜」AEROVENTZERO将于在2025年下半年正式发布。
Recently, the Anta Membrane high-performance self-developed fabricinnovation exchange was held in Shanghai, China. It showcased past key products with "Anta Membrane" tech.Also, it was announced that the second-gen "Anta Membrane" AEROVENT ZERO, using a bio-based waterproof and highly permeable membrane, willbe launched in the second half of 2025.

趋势二可持续发展Trend Two: Sustainable Development
Wranglerx加速在沃尔玛推出循环牛仔裤,大规模推进纺织品到纺织品的回收利用
Wrangler x Accelerating Circularity Jeans Launch At Walmart, Advancing Textile-To-Textile Recycling At Scale
2025年3月7日,在Target的循环产品成功之后,用回收棉制成的WranglerxAcceleratingCircularity牛仔裤现在在沃尔玛上市,突显了主流服装中的纺织品到纺织品的回收。
On March7, 2025, after Target's circular product success, Wrangler xAccelerating Circularity jeans, made with recycled cotton, are now on sale at Walmart, highlighting textile - to-textile recycling in mainstream apparel.

PART.02材料新势力NEWFORCESIN MATERIALS

01
通过化学分离尼龙中的弹性纤维
AQUAFILSEPARATESELASTICFIBERSFROMNYLONCHEMICALLY.AQUAFIL
经过十多年的不懈研究与创新,Aquafil取得了纺织回收领域的一项重大突破:建成了全球首座能够通过化学方法将弹性纤维从尼龙中分离出来的示范工厂。
After more than ten years of relentless research and innovation, Aquafil has unveiled a breakthrough in textile recycling: the world' s first demonstration plant capable of chemically separating elastic fibres from nylon.
02
嘉华全球首创化学法海洋再生尼龙PRUECOOCEAN重磅发布
JIAHUA GLOBALLY LAUNCHES PRUECO OCEAN,THEWORLD'S FIRSTMARINE RECYCLED NYLON VIA CHEMICAL METHOD.
2025年3月10日下午,嘉华尼龙与NTMT 纺织新材料在中国上海闵行宝龙艾美酒店发布PRUECO ⑧ OCEAN海洋再生技术及新品。
On the afternoon of March 10, 2025, Jiahua Nylon and NTMT New Textile Materials launched the PRUECO ⑧ OCEAN marine recycling technology and new products at Le Méridien Shanghai Minhang, Baolong in Shanghai, China.
REPREVE ⑧ 的制造商UNIFI ⑧ 推出了Integr8TMUNIFI \boldsymbol{\mathfrak{R}} MAKERSOFREPREVE ⑧ LAUNCHESINTEGR8TM,GLOBALLYAVAILABLEPERFORMANCEENHANCINGFILAMENTYARN
2025年2月,REPREVE ⑧ 制造商Unifi股份有限公司推出纺织业最全面、多功能的可持续纱线Integr8Tm。
In February 2025, Unifi, Inc., the manufacturer of REPREVE ⑧ , launched Integr \boldsymbol{*}8^{\intercal\boldsymbol{\mathsf{M}}} , the most comprehensive and versatile sustainable yarn in the textile industry.


斯皮伯公司和博托·朱塞佩公司将推出 100% 酿造的蛋白质纱线
SPIBER,BOTTOGIUSEPPETOLAUNCH100% BREWEDPROTEINYARN
日本生物技术初创公司Spiber与意大利纺织制造商BottoGiuseppe联手推出 100% 酿造蛋白纱线。
JapanesebiotechnologystartupSpiberhasjoinedhands withItalian textile manufacturer Botto Giuseppe tointroduce a 100% Brewed Protein yarn. 景
伊纶迭代升级,打造生物基锦纶的“多边形战士”
EYLON ⑧ HASBEENITERATEDANDUPGRADEDTO CREATEA"POLYGONALWARRIOR"AMONGBIOBASEDPOLYAMIDES.
今年伊品生物的EYLON伊纶 ⑧ 产品进一步优化了吸湿速干和凉感两大春夏市场高需求的性能,同时,EYLON伊纶 ⑧ 在此基础上结合了抑菌功能
This year, the EYLON ⑧ products of Eppen Biology have further optimized two performance features that are highly indemand in the spring and summer market, namely moisture absorption and quick drying, as well as a cooling sensation.At the same time, on this basis, EYLON ⑧ has incorporated antibacterial functions.
IITGuwahati开发防水导电纺织品 IITGUWAHATIDEVELOPSWATER-REPELLENT, CONDUCTIVETEXTILE
lITGuwahati团队开发了将超薄银纳米线应用于棉织物的解决方案,使其在保持柔软和柔性的同时产生热量。此外为了防止银纳米线失去光泽,研究人员在织物上添加了防水涂层。
The lIT Guwahati team has developed a solution that applies ultra-thin silver nanowires to cotton fabric, enabling the fabric to generate heat while remaining soft and flexible.In addition, to prevent the silver nanowires from losing their luster, the researchers have added a water-repellent coating to the fabric..
在2025中国国际纺织面料及辅料(春夏)博览会上,一系列新型功能材料与环保材料精彩亮相。
A series of new functional materials and environmentally friendly materials made a wonderful debut at the China International Textile Fabrics and Accessories Expo (Spring/Summer) 2025.



光变色纱线-光变色Photochromic Yarn -Photochromism
抗污尼龙6-抗酸性色素 Stain-resistant Nylon 6 - Resistance ToAcidicPigments
PART.03
面料方程式
FABRIC TRENDS 2

材料:羊毛 Material: Wool
、在2025年春季 ISPO展会,羊毛制品表现亮眼,底层及中间层面料评选中,羊毛类路身TOP10。当下,羊毛应用突破传统保暖范畴,品牌店铺内轻薄型羊毛面料频现。而且其视觉风格显着提升,赋予运动服饰独特质感与时尚魅力,兼顾功能与潮流。
At the 2025ISOSpring Exhibition,wool products shonebrightyTheyranked among the TOP10inbase and mid -layrfabric selections.Wls use nwextendsbeyond traditionalwamthLihweight woofabrics are commninbrand stores.Withantabl upgrade invisual style,they give sportswearadistinct texture and fashionappeal, balancing bothfunction and trend.





BANANAIN-DG25018062
35% Acrylic 27%Modal
15% Polyester14%Spandex
9%Wool
¥299
ARKET 100%Wool ¥590
ADIDAS
63% Recycled polyester
30%Modal7%Wool
¥349
MUJI
48%Linen35%Wool
17%Polyester
¥598
NIKE-DG25030569
88% Polyester 7%Wool
5%Spandex
¥599
材料:羊毛 Material: Wool





PISA

ANTA
69.5%Polyester
28%Wool
2.5%Spandex
¥699
ANTA
38%Lyocell
28%Polyester
28%Wool 6%Spandex
¥239
FILA
58%Polyester36%Wool
6%Spandex
¥780
ALLBLU
79.5%Lyocell
20.5% Wool
¥219
ALLBLU
53.8%Wool
46.2%Polyester
¥359
FILA
89%Wool 10%Nylon
1%Spandex
¥1280
材料:莱赛尔 Material: Lyocell
在店铺产品调研中,莱赛尔面料在运动、休闲以及婴幼产品中得到了广泛应用。此外,莱赛尔成分的含量更高
Inthe prdcteerchf thestore,Lycelfabrichaeenwidlyusedinprts prductesure prduct adbabdt addition, the content of Lyocell ingredient is higher.






NIKE
61%Polyester
30% Lyocell 9% Spandex
¥399 FILA
48%Polyester
40%Lyocell
12%Spandex ¥640
ALLO&LUGH70.3%Cotton22.2%Lyocell7.5% Spandex¥199
ANTA
44%Nylon
35%Cotton15%Lyocell
6%Spandex
¥299
LULULEMON
37%Nylon40%Cotton
13%Lyocell
10%Spandex
MAIAACTIVE
65.5%Lyocell 26%Polyester
8.5%Spandex
¥559
材料:雪尼尔 Material: Chenille
在冬季和早春新品中,雪尼尔纱线频繁亮相。它不再局限于平面形态,还能呈现提花效果,层次丰富。
Inmarketechninnealnthngfariccheilasfqntlyfdtsnnge flaft canalspreet quadeftveragchniastedentmrizontalridtcrafiqe-stweatshi





ANTA-DG25018071
76%Polyester
24%Cotton
¥499
ADIDAS 50%Polyester 50%Cotton
LI-NING
98%Polyester
2%Spandex
¥1499
LI-NING 98%Polyester 2%Spandex ¥499
材料:COOLMAX Material: COOLMAX
,COOLMAX在H&M中有大量使用,主要有常规T、宽松T、polo衫等上装品牌,颜色丰富,价格实惠
OOLMAXiswielsed inM prouts, mainlynpergarmentitmssuchasregulhirts,se-fting -shirts, andl shirts. There is a rich variety of colors available, and the prices are affordable.



H&M 54%Cotton 46%Polyester ¥99
H&M 60%Cotton 40%Polyester ¥99
H&M 55%Cotton 45%Polyester ¥99
面料:棉锦平纹 Fabric : Cotton-Nylon Jersey
在休闲和运动品牌的春夏季女装中,罗纹是一种常用面料,现在我们看到这类型的面料除了采用经典的棉氨成分外,正在向多种成分变化
Summershirts commonlyuse pure coton,cottonplyeste andcottonRONAmaterialsecent research shws that incau and sportswear brands, some T-shirts are replacing bottom-layer polyester with cooler nylon.


MUJI 65%Cotton 35%Nylon ¥198
ANTA 65% Cotton 20%Rayon35%Nylon ¥198
面料:弹力罗纹 Fabric : Elastic Ribbed Fabric
在休闲和运动品牌的春夏季女装中,罗纹是常用面料。以往经典的棉氨成分正被优化,如今这类面料朝着成分多元化发展。
Incasual andsportswearbrands' spring/ummerwmen's collectios,bbedfabriciscommonraditionallymadeof cotonnd spandex, it's now evolving towards more diverse compositions.





H&M
56%Cotton 45%Rayon
5%Spandex
¥299
A&F 62%Polyester 33%Rayon 5%Spandex
H&M
48%Modal47%Cotton
5%Spandex
¥299
MUJI
85%Modal 15%Silk
¥148
NIKO AND
70% Cotton30%Metallic
yarn
¥149
面料:仿棉面料 Fabric: Cotton-mimicking Fabrics
在夏季T恤品类中,仿棉面料凭借“轻量不透、吸湿速干、防UV”的多种功能成功出圈,在运动品牌与休闲品牌中大受欢迎。不仅如此,市场上还涌现出具有竹节风格的仿棉产品。
In the summer T-shirt category, cottonmimicking fabricshave successfully gained popularity due to their multiple functionalities, such as being lightweight and non-transparent, moisture-wicking, and UV-protective. These fabrics are highly favoredbybothsportswear andcasual wear brands.Moreover, the markethas also seen the emergence of cotton-mimicking products with a slub texture.

ALLBLU-DG25030607 100%Polyester ¥99
面料:罗马布 Fabric : Roma
罗马布在海外品牌中多用于男装,其中休闲品牌多用常规组分罗马布,运动品牌则更倾向多组分混合。
InoverseasbrandsRomanclthismostlyusedformenwearmong themcasualbrandsusuallyuseRomanclothwit conventional components, while sportswear brands tend to use Roman cloth with multiple-component mixtures.




cOs
62%Rayon33%Polyester
5%Spandex
¥590
H&M
61%Polyester 35%Cotton
4%Spandex
¥239
ADIDAS
42%Rayon 40%Nylon
11%Modal 7% Spandex
¥599
ANTA
74%Nylon 16%Rayon
6%Spandex4%Modal
¥239
面料:双位衣 Fabric : French Terry
在国际品牌卫衣品类中毛圈布比重高,不同品牌面料手感风格差异明显。工装潮牌以挺括手感为主,休闲生活以柔软舒适手感为主。此外面料的毛圈风格多样。
Inthewtshyfatlrhifdiaet andstyaidut fabrics are diverse.





A&F 60%Cotton 40%Polyester
ZARA 78%Cotton 21%Polyester 1%Spandex

ZARA 100%Cotton
ZARA 100%Cotton
MUJI 100%Cotton
面料:双位衣 Fabric : French Terry
在国际运动品牌中毛圈面料整体以柔软舒适、蓬松弹力为主,成分主要是棉涤。瑜伽运动品牌更关注舒适及弹性,面料多加入弹力氨纶及增加刷毛工艺。 Amonginatlrtsraehryiaremlfrtafadelaticfad 'oga sports brands focus more on comfort and elasticity often adding spandex and using a brushing process.





NIKE 80%Cotton 20%Polyester ¥599
PUMA
100%Cotton
¥399
PUMA 74%Cotton 26%Polyester ¥529
VUORI 97%Cotton 3%Spandex ¥1100
ON RUNNING 68%Cotton32%Polyester ¥1090
面料:双位衣 Fabric : French Terry
此外,POLY底毛圈布在品牌产品中常见,多用于卫衣、裤装。如今,POLY耳仔更紧致,斜纹纹理清晰,部分品牌还赋予其速干功能或双色效果。Inadio,rrbricwithlteaelfudinbrad pt adisofed franethits andpswadatabarret athitrasealitwiqitiolwo-tone effect.



NIKE-DG25030566 59%Cotton 41%Polyester ¥599
NIKE 46%Cotton54%Polyester ¥599
TOP10-DG2504178448%Cotton52%Polyester#39900
面料:空气层双面 Fabric: Multi-sandwich
空气层双面面料中的四面弹、五明治、七明治等,因性能佳,受运动及休闲品牌青睐,常用于制卫衣。ADIDAS成人卫衣多用质地硬挺的五明治面料,童装则以四面弹为主。国内运动品牌安踏、FILA、李宁卫衣选材丰富,涵盖四面弹、五明治、七明治。休闲品牌ZARA、GAP、A&F大量采用四面弹面料,且款式应用更广泛。




Multi-sandwich fabrics like 3 - layer (4 - way stretch ), 5-layer and 7-layer sandwiches are popular withsports&leisurebrandsfor their good performance, often used for sweatshirts. ADIDAS uses stiff 5- layerfor adult sweatshirts and 4-way stretch for kids'. Brands like Anta, FILA, Li -Ning in China have diverse choices. ZARA, GAP, A&F use much 4 - way stretch with wider style applications.
ADIDAS 53%Cotton 47%Recycled polyester

ADIDAS 60%Cotton40%Polyester ¥1099

PUMA 77%Cotton 23%Polyester ¥599

PUMA 67%Polyester 33%Cotton ¥499

NIKE 53% Cotton47%Polyester ¥599
NIKE 62%Polyester 38%Cotton ¥809
ANTA 27%Cotton 73%Polyester
BANANAIN 25%Cotton 46%Polyester 29%Rayon
面料:四面弹双面 Fabric: 4 - Way Stretch
休闲品牌常用的四面弹面料主要分为两类:一类采用常规的棉涤氨混纺成分;另一类则降低棉的比例,增加再生纤维素纤维的应用。
Leisure ransastretchfaricanlntwtywithlaiccotlter-sanexndththin content and addingmoreregeneratedcellulosefibers.






ZARA
56%Cotton40%Polyester
4%Spandex
¥319
MUJI 55% Cotton40%Polyester 5%Spandex
A&F 73%Cotton 21%Polyester 6%Spandex
A&F 80%Polyester 13%Rayon 7%Spandex
GAP-DG25018029
50%Polyester 22%Rayon
22%Cotton6%Spandex
¥198
ON RUNNING
53%Recycled polyester
29%Polyester 13%Lyocell
5%Spandex
面料:砂洗四面弹双面 Fabric: 4-way Stretch Fabric In Sand-washed Style
市场调研数据显示,类似砂洗手感的再生纤维素纤维四面弹面料,近来在运动品牌产品中的增长显着。该面料的使用不再仅见于女装、童装,男装产品线如今也在广泛采用。
Market reearchdatashwstht reeneratdcelefiwasttchfabricswithawashehadhaeeesiifia growthinptwradsetlhusfthisfabricsngeittnsanhiens dt also adopting it widely.

NEIWAI ACTIVE
49%Polyester
45%Modal6%Spandex
¥999
NIKE 51%Polyester25%Modal 15% Cotton9%Spandex
LULULEMON
38%Modal53%Polyester
9%Spandex
¥780
ADIDAS 42% Rayon 40% Regenerated Nylon 11%Modal 7%: Spandex ¥599
H&M
80%Polyester 16%Rayon
4%Spandex
¥329
面料:砂洗四面弹双面 Fabric: 4-way Stretch Fabric In Sand-washed Style





MOODYTIGER
40%Modal
49%Polyester11%Spandex
¥498
ANTAKDS
52% Polyester26%Modal
16%Cotton 6%Spandex
¥269
ANTAKIDS
59%Polyester35%Modal
6%Spandex
¥259
ANTA
48%Modal42%Polyester
10%Spandex
¥369
LULULEMON
58%Polyester34%Modal
8%Spandex
¥880
面料:提花空气层双面 Fabric: Jacquard Multi-sandwich
在中国的运动品牌中,面料选择不再局限于普通的空气层双面面料,部分品牌开始选用带有提花设计的空气层双面面料,为产品增添独特质感与设计亮点。InChineertserans,teltiofbricnedrirytckfabibradsavestaeletjacquard double knit fabrics withacertain thickne, adding unique textures and dsignhighlights to ther produt.



ANTA ¥499
ANTA
66%Polyester 30%Cotton
4%Spandex
¥499
ANTA 46%Cotton 52%Polyester 12%Rayon
面料:面起绒 Fabric: Micro Fleece
无论是中国本土品牌,还是国外品牌,表面轻起绒的面料在春季产品中均有亮相。大部分轻起绒工艺应用于平纹和毛圈面料,也有少部分则将其与竖条等提花面料结合,既满足了消费者对保暖的需求,又兼顾了风格追求。
WhetheritaChiescalbrandoraforeigbrand fabricswithaslightlybrushe surfacehaemadeanappearance inpin prdutryhhstqst





GAP-DG25018065
70%Cotton30%Polyester
¥168
Terry
GAP
84%Cotton
16%Polyester
Interlock
A&F
100%Cotton
Jersey
NIKE
33% Rayon32%Acrylic
31%Cotton4%Spandex
¥549
ANTA-S3117245
61%Cotton
37%Polyester
2%Spandex
¥449
面料:摇粒绒双面 Fabric: Polar Fleece
在除了经典的棉涤摇粒绒双面外,在部分店铺中还出现了加氨纶的摇粒双面面料。
Inadditiontotheclasicotn-plesterpolPonteeRomaestoreshaealsintroducedpolaPontedemafabriwit added spandex.




LULULEMON-DG25018068
66%Polyester29%Cotton
5%Spandex
¥1099
GAP 66%Polyester 29%Cotton 5%Spandex
ZARA 47%Polyester 49%Cotton 4%Spandex
ZARA 67%Polyester 33%Cotton
面料:彩色条纹 Fabric : Yarn Dyed Stripes




色彩条纹面料常见于年轻男女的T恤。普通休闲运动品牌,色调单一,靠肌理变化展现独特质感与神秘感;小众休闲品牌则采用多色条纹,充满年轻活力与创意。
Yarn Dyed Stripes are common in young people's T-shirts. Regular casual sportswear brands use single colors with textured changes for a unique, mysterious look.Niche casual brands opt for multi-color stripes, full of youth and creativity.
HAZZYS
100%Cotton
¥1290
cos
100%Cotton
¥590
ADIDAS 100%Cotton
NIKO AND 100%Cotton ¥349
面料:褶皱提花 Fabric : Puckered
褶皱提花面料在运动品牌与休闲品牌中均有应用,不过二者风格差异明显。运动品牌多选用厚实的褶皱提花面料,而休闲品牌则以轻薄款为主
Puckeredjuiethrtuatthift brands tend to choose thicker puckered jacquard fabrics, while casual wear brands focus onlighter and thiner versins.





PUMA
61%Cotton34%Polyester
5%Spandex
¥299
H&M
56%Cotton
42%Polyester
¥69
面料:华夫格 Fabric : Waffle
华夫格面料经久不衰,但它的风格在悄悄变化。近期市调显示,运动和休闲品牌中,大华夫格面料占主流,视觉吸引力更强,且材料也有调整,面料更紧致有型。
Thewafecetstqte hwth tra bradpeerads fabric more compact and well-shaped.






MUJI
100%Polyester
¥198
H&M
65%Cotton
35%Polyester
¥299
UNDEFEATED 100%Cotton
PUMA 35%Cotton65%Polyester ¥699
ADIDAS
23%Recyle polyester
77%Cotton
¥899
ANTA
54%Recyle polyester
44%Cotton 2%Spandex
¥369
家居服材质:再生纤维素 Material For Homewear : Regenerated Cellulose Fiber
家居服面料多选用平纹面料,其成分粘胶和莫代尔占比颇高,造就了面料自然柔滑的特性,穿着感格外舒适。
Forhmea jreyfabricsareofselteRayonandmdalaut forhighroortioninthcmsitonof thefa giving them a natural and smooth texture and providing an especially comfortable wearing experience.





NEIWAI
50%Modal32%Cotton
18%Spandex
¥699
SCHIESSER
41.6%Rayon 23.2%Cotton
22.2% Nylon9.5%Modal
3.5%Spandex
¥220
EMBRYFORM 42.6%Modal 39.2%Nylon 18.2%Rayon
ALLBLU-DG25030608
61%Lyocell37.9%Cotton
1.1%Spandex
¥149
SCHIESSER
41.1% Lyocell32.6%Cotton
26.3%Polyester
¥469
家居服材质:晴纶Material For Homewear : Acrylic
晴纶在家居服领域的应用,主要集中于夏装以外的款式,常见于长袖家居服以及家居套装。
Theapplicationofacrylic fiberinthefieldof homewearmainlfocuseonstylesother thansummer clothing,anditiscommn found in long-sleeved homewear and homewear sets.





COSMOLADY-DG25030619
30% Lyocell&Modal
41%Polyester 19%Acrylic
10%Spandex
¥79.5
NEIWAI
42%Modal 28%Acrylic
24%Rayon 6%Spandex
499
SCHIESSER
65%Acrylic 27%Rayon
8.3%Spandex
¥200
ALLBLU-DG25030606
62.8%Rayon 13.7%Acrylic
13.4%Cotton10.1%Spandex
¥139
HINOS
37%Coolmax29%Modal
27%Acrylic 7%Spandex
¥298
家居服材质:桑蚕丝Material For Homewear : Silk
桑蚕丝在家居服品类中非常广泛,不受季节限制,通常在面料中的含量在 10% 以内。
Muberriisextenielyaplid inthmwearateort t restritedbyseasnadits contntinthefabricgeerall remains within 10%





EMBRYFORM
51.5% Modal 31.6% Acrylic
9.7%: Spandex7.2%Silk
¥699
EMBRYFORM
32.3% Rayon27.7%Cotton
27.7% Acrylic 7.7% Spandex
4.6% Silk
¥599
MUJI
85%Modal15%Silk
¥148
IVU
54.6%Acrylic 36.4%Rayon
9%Silk
¥148
LANGENIE
37%Polyester33.5%Rayon
13%Spandex 12%Acrylic
4.5%Silk
¥299
家居服面料:提花 Fabric For Homewear : Jacquard
在家居服的提花面料中,主要以大花型为主,例如格纹,竖条,花朵形状等,手感柔软舒适。
Among thqadiaarel hchk pateiastw etc.The fabrics have a soft and comfortable hand feel.



参展商品EXHIBITEDPRODUCTS

参展商品EXHIBITEDPRODUCTS
PART.04 消费市场报告 CONSUMER&MARKETREPORT


消费者趋势Consumer Trends

·2025年消费者行为报告 (英文版)The 2025 Consumer Commerce Report:HowShoppers Are Navigating E-commerce in aChanging Economy

·2025年天猫健身行业趋势白皮书White Paper on Fitness Industry Trends ofTmall in 2025


服饰趋势 Clothing Trends
·2025春夏趋势京东服饰白皮书 JD Fashion White Paper on Spring -Summer Trends 2025
·天猫服饰2025年春夏趋势洞察报告Tmall Fashion's Spring - Summer Trend Insights Report 2025
2025年春夏时尚防晒服饰趋势指南报告Report on the Trend Guide of Fashionable Sunscreen Apparelfor Spring and Summer 2025
·2025年抖音防晒衣品类线上消费与行业洞察报告 Report on Online Consumption and Industry Insights of Sunscreen Clothing Category on Douyin in 2025
女装趋势Trends Of Women's Wear
2025春夏女装连衣裙白皮书 White Paper onWomen'sDressesfor Spring and Summer2025
·中高端女装T恤单品-多平台数据前瞻报告 Forward-looking Report on Multi-platform Data of Mid-to-High-end Women's T-shirts

:2026-2027秋冬女装色彩趋势报告 Report on the Color Trends of Women's WearforAutumn and Winter 2026-2027
童装趋势 Trends In Children's Clothing
2025年春夏童装品类白皮书 White Paper on Children's Clothing Category for Spring and Summer 2025

:2025年春夏童装童鞋行业趋势白皮书 White Paper on the Industry Trends of Children's Clothing and Children's Shoes for Spring and Summer 2025
版权声明 Copyright Statement
本报告为德永佳集团(东莞)公司整理制作,其版权归属德永佳集团,未经允许,任何组织和个人不得以任何形式复制或传播。 This report is compiled and produced by Texwinca Group (Dongguan Company. The copyright of this report is owned by Texwinca Group.Without priorwrittenpermision, noorganization or individual shallreproduce or distribute this report in any form.
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2025年第一季度纺织行业调研分享
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