LINGKE画册2024(线上)(2)

发布时间:2024-9-05 | 杂志分类:其他
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LINGKE画册2024(线上)(2)

P. 01-02聆客品牌美好 / 专注 / 感知LINGKE-AUDIO BrandsBeautiful / Dedicated / Perceptive聆客实力资质 / 团队 / 品控 / 荣誉 / 服务LINGKE-AUDIO CapabilitiesQualification / Team / Quality Control / Honor / ServiceP. 03-08市场机遇概述 / 规模 / 把音乐还给音乐Market OpportunityOverview / Scope / Feel Real MusicP. 09-12聆客产品风玉系列 / 山鸣系列LINGKE ProductsLife-A5 / Listening-T5P. 13-20品牌纪事CAIA金音奖、金瞳奖评审会 / 战略合作品牌Brand ChronicleAward Winning and Strategic Partner BrandsP. 21-24聆客未来十年战略规划 / 产品预告LINGKE FUTURETen-Year Strategic Plan / Product PreviewP. 2... [收起]
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LINGKE画册2024(线上)(2)
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第1页

聆客音频科技(广东)有限公司 the breeze is by the ears just like splendid melody is entering the hall you lean on the eaves, it’s where the heart is. The lingering sound is curling down listen to the Oriental rhythm, the sound of chimes is long and lasting, and songs returns to the courtyard Listen to the natural delicacy of the mountains and rivers 笙歌归院落,依身重檐,心之归处,余音袅袅落;清风伴耳畔,娓娓动听,登堂入室 聆听川山自然的细腻;侧耳东方,磬声悠远绵长

www.lingkeaudio.com

第2页

P. 01-02

聆客品牌

美好 / 专注 / 感知

LINGKE-AUDIO Brands

Beautiful / Dedicated / Perceptive

聆客实力

资质 / 团队 / 品控 / 荣誉 / 服务

LINGKE-AUDIO Capabilities

Qualification / Team / Quality Control / Honor / Service

P. 03-08

市场机遇

概述 / 规模 / 把音乐还给音乐

Market Opportunity

Overview / Scope / Feel Real Music

P. 09-12

聆客产品

风玉系列 / 山鸣系列

LINGKE Products

Life-A5 / Listening-T5

P. 13-20

品牌纪事

CAIA金音奖、金瞳奖评审会 / 战略合作品牌

Brand Chronicle

Award Winning and Strategic Partner Brands

P. 21-24

聆客未来

十年战略规划 / 产品预告

LINGKE FUTURE

Ten-Year Strategic Plan / Product Preview

P. 25-26

目录

第3页

LINGKE is an audio brand built by an acoustic engineer team with 25 years of HI-FI

audio design and development experience.

The brand is committed to bringing high-quality and beautiful life experience to everybody with quality sound, and always maintain the original intention of the brand, that is,

restoring the essence of sound in life, respecting music, and perceiving the power of

each note with heart.

LINGKE is not only a listener, but also a sharer.

02

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www.lingkeaudio.com

聆客(LINGKE-Audio)

是由一个拥有25年Hi-Fi音响设计研发经验的电声工程师倾心打造的音

响品牌。

品牌致力于用品质声音为消费者带来的优质美好的生活,且时刻保持品牌

初衷 - “把音乐还给音乐,尊重音乐,用心感知每一个音符的力量。”

聆客,不仅是聆听者,也是分享者!

Feel the beautiful music woven by small notes, feel every happiness and sorrow that has been

baptized by life, and feel the warmth and peace of mind in every piece of this land

感知小小音符编织成的美妙乐章, 感知生活洗礼过的每段快乐与忧伤, 感知这

片大陆每一篇恰合时宜的温暖与心安

感知︒

LINGKE-Audio focuses on the beauty of every moment of life, seeks inspiration in it, and

combines \"beautiful sound\" and \"aesthetics of life\" with infinite love and professionalism, and

pours them into every product of LINGKE. Respecting music and feeling the power of every

note, and being grateful for life, LINGKE sincerely appreciates every encounter in life.

聆客专注生活的每一刻美好,在其中寻觅灵感,凭借无限的热爱与专业,结合

“美好声音”与“生活美学”,将其倾注于聆客的每一个产品中。

尊重音乐,用心感受每一个音符的力量,也感恩生活,聆客由衷感谢生命中每一

次的遇见。

专注︒

In every encounter, every time when we share interest, we make friends with everyone who is

passionate about music. We listen the most beautiful voices in each other's heart, share

every inch of the beauty in life, we listen to the past, present and future. It turns out that life

can be so unrestrained, free and easy.

每一次的遇见、每一次的兴趣相投、结识每一位对音乐满怀热忱的朋友,聆听彼

此心里最美好的声音、分享每一寸生活中的美好,聆听过去、现在与未来,原来

生活可以如此无拘无束,洒脱且自如。

美好

第4页

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LINGKE manufacturing plant was established in 2008, with a plant area of 12,000 square meters, including 4,000 square meters of wooden box production base. The manufacturing department consists of 7 production lines for electronics, drivers, speaker assembly and owns PCBA circuit board

workshop, which comprehensively supports one-stop service from product design, development, to manufacturing and shipment. The team always focuses on technology research and innovation since the beginning of the creation. The manufacturing base has been classified as a high-tech enterprises since 2017, and invest above 10% of annual sales to support the growth of the R & D team. It also obtained the title of “ Innovative Small and Medium-sized Enterprises”and “Special and New Small and Medium-sized Enterprise ” in 2023.

We will live up to the mission, bring more better and more professional audio products for consumers!

聆客制造工厂成立于����年,工厂房面积�����平方米,其中包括����平方米木箱生产基地。制造部门由电子产品、喇叭生产、产品组装等�条生产线组成,拥有自己的PCBA电路板车间,全方位实现从产品设计,开发,到生产,出货的一站式服务。

团队自创世之初始终注重技术研发与创新科技,自����年该制造基地已经被列为高新技术企业,并且每年在研发上面投入��%的年销售额来支持研发团队的成长。����年团队也荣获创新型中小企业和专精特新中小企业称号,我们也将不负使命,为消

费者回馈更好更专业的音频产品!

创新研发

双层复合箱体设计

音频产品研发经验团队 20 Audio product

development experience team

YEAR

国内外研发专利及奖项 42 Domestic and international

R&D patents and awards

PIECE

12mm HDF木制箱体 & 5mm高通透有机玻璃

形成惰性箱体,更有效减小谐振

INDUSTRY'S FIRST

DOUBLE-LAYER COMPOSITE BOX DESIGN

12mm HDF wood case and 5mm high transparency plexiglass

form an inert box which can effectively reduces resonance.

聆客品牌自有工厂

03 04

ISO 9001 : 2015

通过《家庭影院音响的设计和生产》

标准管理体系

荣获国家高新技术

认定企业

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Acoustic engineer team 4 people

Technical support available for Klippel, Clio, Finemotor, Fine X-over, Fine DSP, LEAP, etc.

Mechanical engineer team 6 people

Familiar with the characteristics, advantages and disadvantages of different raw material,

tools, packaging etc., proficient in SolidWorks, Auto CAD, CorelDraw, AI and other mechanical design software, to maximally meet customer’s requirements.

Software/hardware engineer team 10 people

Have all kinds of audio products from 30W to 2000W power amplifier solutions, and apply

modular design for all amplifier products, such as functional control module (physical control,

LCD display with touch screen, APP control), DSP module, MCU control module, Class D

power amplifier module, power module, etc., to facilitate after-sales move conveniently, to

find and solve problems more accurately and effectively.

More than 20 engineers in LINGKE team have more than 10 years of rich experience in audio

product development, have independent research and development capabilities in product

structure, acoustics and electronics aspects.

聆客团队中超20名具备10年以上丰富音频产品开发经验的工程师,在产品结

构、声学、电子等方面都具备独立的研发能力。

提供Klippel、Clio、Finemotor、Fine X-over、Fine DSP、LEAP等技术支持

聆客研发团队

声学工程师 x4

熟悉不同原材料、框架、工具、包装等的特点和优缺点,精通solidwork、CAD、

CorelDraw、AI等结构设计软件,最大限度满足用户的个性化定制需求

结构工程师 x6

拥有从30W到2000W的各类音频产品功放方案,并对功放产品做模块化设

计,如功能控制模块(物理控制,带触摸屏的液晶显示,APP控制),DSP模块,

MCU控制模块,D类功放模块,电源模块等,便于售后,有助于更精确和有效地

发现和解决问题.

软/硬工程师 x10 高标准的品控管理

Excellent product quality cannot be separated from each

link of product manufacturing from the source (IQC) to

production process (IPQC), to the final inspection(OQC)

before product delivery, LINGKE quality team always

adhere to the high standards and strict requirements, to

escort each of upcoming product, to ensure consumers

have the best product experience.

We perform 100% AP test on all amplifiers, 2~4 hours

RMS power test, 100% BBR test and Clio test on all

speakers and loudspeakers.

卓越的产品质量,离不开产品制造的每一个环节

从源头发力(IQC)到生产过程(IPQC)中的一丝

不苟,再到产品交付(OQC)前的最终检验,最后

到驻厂QC协助扶持供应商的品质提升,聆客的

品管团队始终坚持高标准、严要求,为每一款即

将问世的产品保驾护航,确保消费者拥有最好的

的产品体验。

我们对所有功放进行100%AP测试,2~4小时

的RMS功率测试,对所有的喇叭和扬声器进行

100%BBR测试和Clio检测。

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LINGKE products have passed professional safety certification in Europe and the United States, such as

CE, FCC. It has been offlcially tested and certified by Qualcomm supporting Qualcomm aptX HD wireless

audio transmission technology, supporting high definition (HD) audio up to 24-bit/48kHz. Once the

product was launched, it won the 30th SIAV Shanghai International HIFI Demonstration CAIA HI-FI

Jinyin and Huisheng Award,was unanimously recognized and afflrmed by the professional jury.

聆客先后研发的产品均通过“CE”、“FCC等欧美专业安规认证,同时经过高通官方测

试认证,产品均支持高通aptXHD无线音频传输技术,支持高达24-bit/48kHz的高清

晰度(HD)音频。

产品一经上市即获得第30届SIAV上海国际HIFI演示会CAIA HI-FI金音奖和绘声奖,

得到专业评审团一致认可与肯定。

认证及荣誉

获奖

绘声奖 金音奖

认证

聆客始终致力于提供高质量、完善的支持服务,确保用户最愉悦的体验感受

售后服务体系

5年质保,终身维修,软件免费升级服务。

由于产品体积与重量等特殊性质,质保范围内的消费者在无原包装的情况

下,聆客提供专用售后包装,为产品往返运输过程中提供安全保护,避免二

次伤害,并承担往返运费。

服务与承诺

合同产品自聆客物流到货日起计算保修期,但因安装、使用、自维修过程中人为造成的损坏不列

入保修范围。

以上售后服务不限于B端及C端用户。

After-sales service system

LINGKE is always committed to provide high quality and excellent service to ensure the

most enjoyable experience for customers.

Service and commitment

5-years warranty, lifelong maintenance, free software upgrade service.

Within the scope of warranty, if you lost the original packaging, please contact LINGKE,

we will provide special after-sales packaging to provide safety protection, avoid

secondary damage to the product during transportation due to its big volume and

weight, and we will bear the round-trip freight.

The warranty period of contracted product is calculated from the date of arrival

according to LINGKE logistics, but the damages caused by improper installation, use

and self-maintenance are not included in the scope of warranty.

The above after-sales service is not limited to distributors and end users.

部件

Warranty Repair

Parts

期限(年)

Warranty Repair

Period

扬声器单元 Speaker unit

Amplifier Module

5 Year

功放模组

蓝牙模组 Bluetooth module

电源模组 Power Module

其他电子零件 Other

配件 Replacement

5 Year

5 Year

5 Year

2 Year

2 Year

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With the development of social economy, the market demand of audio industry is expanding, and the use of audio equipment is expanding, becoming one of the necessities of life. While

the living standards of domestic and foreign consumers are gradually improving, the demand for consumer products such as Hi-Fi audio is also increasing.

According to the statistics of China Electronic Audio Industry Association, the annual output of domestic speakers in 2021 was 565.68 million units, an increase of 7.05% year-on-year,

and the market size amounted to 64.435 billion yuan, a year-on-year increase of 2.78%. In the future, with the increase in technological content of speaker products, the improvement

of appearance design and process level, and the entry of emerging brands, it is expected that the industry's output value will still rise steadily, and the market size will reach 65.51 billion

yuan in 2023.

随着社会经济的发展,音响行业的市场需求不断扩大,音响设备的使用范围不断拓展,成为了生活必需品之一。国内外消费者的生活水平逐步提高的同时,对

Hi-Fi音响这类消费品的需求量也在增加。

根据中国电子音响行业协会统计数据,2021年国内音箱全年产量为56568万台,同比增长7.05%,市场规模达644.35亿元,同比增长2.78%。未来随着

音箱产品的科技含量增加、外观设计和工艺水平提升、新兴品牌的进入,预计行业产值仍将稳步上升,2023年市场规模将达655.1亿元。

市场︒

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At present, the domestic speaker brand market presents a comprehensive

international giant, overseas brands and local brands coexist in the

situation, the industry competition pattern is decentralized.

Market analysis shows that there is a gap between the performance of the

second tier and that of the first tier, but the pattern is relatively stable,

mainly including B&O, Marshall, BOSE, SONY Ericsson and other brands;

The third tier is other small and medium-sized enterprises, with a large

number of brands but limited differentiation.

At present, there is no audio giant brand that fully occupies the mind of

consumers in the industry, and the choice of high-quality domestic audio

brands is very little.

目前国内音箱品牌市场呈现出国际综合性巨头、海外品牌与本

土品牌共存的局面,行业竞争格局分散。

市场分析表明第二梯队业绩表现与第一梯队存在差距,但格局

相对较为稳定,主要包括B&O、马歇尔、BOSE、索爱等品牌企

业;第三梯则为其它中小型企业,品牌数量众多,差异化有限。

目前行业内并未出现全面占据消费者心智的音响巨头品牌,优

质国有音响品牌的选择性少之甚少。

2017 2018 2019 2020 2021 2022E 2023E

800

600

400

200

0

《2017-2023年中国音箱市场规模预测趋势图》

单位:亿元 来源:中商情报网(www.askci.com)

646.3

593.3

618.5 626.9

644.4 646.3 655.1

60%

76min

25%

每月活跃用户在一二线测试的占比 月活跃用户在生活内容的占比 日活听歌用户每天听歌时长

随着科技发展、生活品质的逐步提升,国内音乐爱好者的群体庞大,越来越多的消费者对音乐本身及播

放设备的需求选择也逐渐专业且严苛。

聆客在品牌创立之初,凭借无限的热爱与专业,怀揣对音乐最大的热忱,从声乐的本质切入市场,与每

一位音乐人从遇见到结识,用心感受每一个音符的力量,同时也立志能够用精益求精的产品让音乐回

归音乐本身。

数据表面,目前我国超60%的音乐活跃用户集中在一二线城市,三四线城市音乐用户也迅猛增长,其中

用户的日听歌市场超过76min/每人。

音乐改变了很多人的生活方式与品质,而好的音乐则需要通过高品质的音箱来实现其本质的最大化输

出。 聆客音箱品牌则找准了这个市场空白, 致力于成为实现美好生活向往的必备好物, 以其作为驱动 \"

向往营销 \" 的原力。

聆客 - 把音乐还给音乐 (FEEL REAL MUSIC)

中国音箱行业的机遇

With the development of science and technology, the gradual improvement of the quality of life, a large group of domestic

music enthusiasts, more and more consumers on the music itself and the demand for playback equipment selection is also

gradually professional and demanding.

At the beginning of the brand, with unlimited love and professionalism, with the greatest enthusiasm for music, LINGKE

cuts into the market from the essence of acoustic music, and every musician from the encounter to acquaintance, feel the

power of every note, and aspire to be able to make music return to the music itself with the products of excellence.

On the surface of the data, at present, more than 60% of the active users of music in China are concentrated in the first

and second-tier cities, and the music users in the third and fourth-tier cities are also growing rapidly, in which the daily

listening market of the users is more than 76min/per person.

Music has changed the lifestyle and quality of many people, and good music needs to maximize the output of its essence

through high-quality speakers. LEAF speaker brand has identified this gap in the market, and is committed to become a

must-have good thing to realize the beautiful aspirations, driving the \"Aspire Marketing\" force.

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Designed as a stereo surround speaker for home scenarios, the Life A5 is a powerful 2.1-channel plexiglass

cabinet Bluetooth speaker that offers a frequency range of 35Hz-23KHz, and consists of a combination of

a 2x 28mm tweeter, and a 5.25mm woofer.

\"Passionate interpretation, dynamic low-frequency rendition, delicate and clean vocals\" are the most

authentic comments on this model. The precise crossover modulation makes the response of each frequency

in the working bandwidth of the speaker always consistent.

This Bluetooth speaker is equipped with its own APP for frequency adjustment free to define your exclusive

sound quality.Super 2000 kinds of instrument detail reproduction, the same time can restore 32 kinds of

instrument details, just like a live performance of a small symphony orchestra in person, delicate and realistic,

true reproduction of the sound interpretation of various occasions.

At the 30th Shanghai International Advanced HIFI Demonstration of SIAV 2023, Life A5 was honored with

the CAIAHIFI 2023 Evaluation Award. The judging panel invited well-known experts in the industry to be the

judges, who are from the editor-in-chief of HiFi magazine, musicians, senior media people and other industry

fields, with rich experience and deep professional knowledge. The products were evaluated in various

aspects such as basic quality, innovation, applicability and market prospect.

Life A5是一款功能强大的2.1声道有机玻璃箱体蓝牙音箱,专为家用场景设计,它提供了

35Hz-23KHz的频率范围,由一个2x28mm高音单元,一个5.25mm低音单元组合而成。

“富于激情的诠释、动感澎湃的低频演绎、细腻干净的人声”都是对该款音响最真实的评语。

精准的分频调制,使得音箱在工作频段内各频率的相位响应能够始终保持一致。

此款蓝牙音箱配备自有APP声频调节,自由定义您的专属音质。超2000种乐器细节还原,

同一时间可还原32种乐器细节,恰如亲临一场小型交响乐团的现场演出,细腻逼真,真实还

原各种场合的声音演绎。

在2023年SIAV第30届上海国际高级HiFi演示会上,Life A5斩获CAIAHIFI2023绘声

奖。本次评审会邀请了业内知名专家担任评审,分别来自HiFi杂志主编、音乐家、资深媒体人

等行业领域,具有丰富的经验和深厚的专业知识。对产品的基础品质、创新性、应用性、市场

前景等多个方面进行评审。

聆客 风玉系列蓝牙音箱 Model: Life A5

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Listening T5, the newly launched TWS wireless stereo Bluetooth speaker, from LINGKE Audio has already

won the CAIA HIFI 2023 Gold Sound Award at SIAV's 30th Shanghai International Advanced HIFI Demonstration before its launch. This new product retains LINGKE classic design, the whole body is highly transparent plexiglass appearance, and the first glass plus high density wood composite double-layer box,

cleverly forming an inert box, effectively breaking the resonance.

Each speaker consists of a 5-inch woofer unit and a 28mm tweeter unit. The bass adopts a unique integrated diaphragm design, the basin material is aluminum-magnesium alloy, imported from Germany with special

anodizing treatment, only to make the basin harder, more effectively reduce the segmentation distortion in

the large dynamic, each emitter line on the surface is calculated by acoustic engineers carefully to reduce

the basin resonance at different frequencies and the second harmonic distortion. The treble unit continues

to use the German imported silk dome which is commonly used in HIFI speakers. Additionally, we use a horn

design which make the sound pressure directionality is more concentrated. Through the LINGKE self-developed APP, you can also customize sound effects to meet different listening needs in different environments.

Gesture wake up, no light source glass LOGO using diamond cutting process, all these design are minimalist

but delicate avoiding the trouble of light pollution.

All is only for a simple desire, restore the essence of a speaker, accompany you to perceive the true nature

of music. Feel real music.

聆客山鸣系列是最新推出的TWS无线立体声蓝牙音箱,上市之前,就已在����年SIAV第��

届上海国际高级HIFI演示会上斩获CAIAHIFI ����金音奖。该款新品保留了聆客的经典设

计,通体高通透玻璃外观,以及首创的玻璃加高密度木质复合双层箱体,巧妙地形成惰性箱

体,有效打破谐振。

每只音箱由一个�寸低音喇叭单元和一个��mm高音单元组成。低音采用独特的一体式振膜

设计,音盆材质采用德国进口铝镁合金酮体,特殊阳极氧化处理,只为让音盆更坚硬,在大动

态时更有效减少分割失真,表面发射状线条,每一条都经过声学工程师精密计算,减少不同

频率下的音盆共振,降低二次谐波失真。高音单元继续采用HIFI级音响常用的德国进口丝

膜球顶,与号角设计配合,声压指向性更集中。同样可以通过聆客自研APP,自定义音效,满

足不同环境下的不同听音需求。手势唤醒,无光源的玻璃LOGO采用钻石切割工艺,极简但

不失精致,同时避免光污染的困扰。

一切只为了一个最朴素的愿望,还原音箱的本质,陪您感知音乐的本真。把音乐还给音乐。

聆客 山鸣系列蓝牙音箱 Model: Listening T5

第12页

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第13页

China Electronics and Audio Industry Association and China Council for the Promotion of International Trade, Shanghai Pudong Branch invited industry experts, media and senior users to jointly form the \"China Audiovisual Industry Golden Sound Award, Golden Pupil Award Review and Organizing

Committee (Organizing Committee)\" for the Chinese market for the production, sales of audio-video products, technical testing, experience and user

perception survey, to select the outstanding audio-video products and excellent brands in 2023. For the audio and video products manufactured

and sold in the Chinese market, the organizing committee conducted technical tests, user experience and user perception surveys, and selected

outstanding audio and video products and excellent brands in 2023, and the LINGKE brand was awarded the Pixel Prize and the Golden Pupil Prize

for the first time in the evaluation meeting, relying on the strength of its products.

The evaluation invited well-known experts in the industry to be the judges, respectively, from the editor-in-chief of Hi-Fi magazines, musicians, senior

media people and other industry sectors, with rich experience and deep professional knowledge, China Electronic Audio Industry Association and the

China Council for the Promotion of International Trade, Shanghai Pudong Sub-council, as the guiding unit, is responsible for the evaluation of the

activities of the professional guidance and scoring supervision. The products will be evaluated in many aspects, such as basic quality, innovation,

applicability, market prospect, etc. Several awards will also be set up in this judging session to recognize the outstanding products and provide them

with more opportunities and resources.

中国电子音响行业协会和中国国际贸易促进委员会上海浦东分会邀请行业专家、媒体和资深用户,共同组成“中国

影音行业金音奖、金瞳奖评审组织委员会(组委会)”,针对在中国市场生产、销售的音视频产品,进行技术测试、使

用体验和用户感受调查,评选出2023年度杰出的音视频产品和优秀品牌,聆客品牌初次亮相便在此次评审会上,

依靠产品实力,分别荣获绘声奖、金音奖。

本次评审会邀请了业内知名专家担任评审,分别来自Hi-Fi杂志主编、音乐家、资深媒体人等行业领域,具有丰富的

经验和深厚的专业知识,中国电子音响行业协会和中国国际贸易促进委员会上海浦东分会作为指导单位,负责此

次评审活动的专业指导和评分监督。对产品的基础品质、创新性、应用性、市场前景等多个方面进行评审,本次评审

会也将设置多个奖项,以表彰优秀的产品,并为他们提供更多的机会和资源。

22

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CAIA金音奖/金瞳奖 评审会

2023年第30届上海国际高级Hi-Fi演示会

绘声奖

金音奖

第14页

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声谷(Soundvalley),喜马拉雅APP年度十佳音乐创作人,荔枝FM年度声音记录者,为杭

州市西湖区创作声音专辑《聆听西湖-自然的声音》,作品参加浙江省《绿水青山就是金山银

山》大型展出,入选百度百科词条,百度关联搜索“大自然录音师”排名首位。

2023年5月聆客与声谷强强联手,将于2024年在聆客官方APP上推出功能系列模块“白

噪的世界”

注:截至本册刊印时,我们已与多位艺术领域达人展开多平台深度合作,确保持续的优质内

容输出,并不断挖掘更多达人合作机会,增加品牌的持续曝光。

On December 25, 2023, at the New Year's sharing meeting of FORTY-NINE

UNION, LINGKE and FORTY-NINE UNION signed a strategic cooperation

agreement, in which the two parties will launch a two-way cooperation based on

their respective resource advantages to boost consumption upgrading and

promote the high-quality development of the city's economy.

2023年12月25日,在肆拾玖坊新年分享会上,聆客与肆拾玖坊签

署战略合作协议,双方将基于各自资源优势展开双向合作,助力消

费升级,促进城市经济高质量发展。

第15页

Establish the first batch of core user groups, seize the pursuit of

quality of life of the core population to build the expression of

product mind landing, complete the breakthrough from 0 to 1

Portable Outdoor Speaker Waterproof and Fireproof,

Removable Battery, Reverse Charging, Loud Sound and

Low Distortion

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打造爆款单品

品牌成长期

品牌成熟期

品牌十年规划 第壹至第贰年

建立第一批核心用户群,抢占追求品质生活的核心人群

构建产品心智落地的表达,完成从0到1的突破

2024-2025 YEAR

Extension of the core population, fully exploring the potential

consumers of each circle, expanding the user base

Breaking the wall out of the circle, so that the brand is accepted

by a wider range of mainstream people, including overseas

markets

Constructing product and brand power to fully occupy consumers' minds.

第叁至第肆年

核心人群的外延,充分挖掘各圈层潜在消费者,扩大用

户群体

破壁出圈,让品牌被更宽广的主流人群接纳,包括海外

市场

产品力和品牌力的构建,充分占领消费者心智

2026-2027 YEAR

Steady progress toward omni-channel development and active

omni-channel layout

Comprehensively consider the ways and effects of different

media forms on consumers, and aggregate them through

communication wires to realize effective communication with

consumers.

伍至下个伍年

稳固迈向全渠道发展,积极进行全渠道布局

综合考虑不同媒介形式对消费者的作用方式和效果,

通过沟通导线加以聚合,以实现和消费者之间的有效

沟通。

2028-2033 YEAR

营地系列

2024.06

便携式户外音箱

CAMPING 防水防火、可拆卸电池、反向充电、大声压低失真

SERIES

Compact subwoofer for Chinese families and in-brand

Bluetooth speakers for wireless connectivity.

无限系列

2024.08

适合中国家庭的小型超重低音

INFINITY 与品牌内蓝牙音箱实现无线畅连

SERIES

larger size active speakers,Wi-Fi Wireless Speakers

感知系列

2025

大型主动音箱,Wi-Fi无线音箱

PERCEPTION

SERIES

Wi-Fi wireless whole house acoustic customization

观影系列

2026

Wi-Fi无线全屋声学定制

MOVIE WATCHING

SERIES

第16页

27

WWW.LINGKEAUDIO.COM

Address: Room 1601-1603, No.2 Building, Bayview International, Station Road,

Nancheng Street, Dongguan City, Guangdong Province, China.

ADDRESS:东莞市南城街道车站路 碧桂园湾区国际 2号楼1601-1603室

PHONE:180-0287-2397

EMAIL:SERVICE@LINGKEAUDIO.COM

聆客音频科技(广东)有限公司

公众号

京东商城

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