创 2018年第四届上海国际 SHC CHINA

hina 餐饮连锁加盟与特许经营展览会

中国创业大会 The 4th Shanghai International

CLIC SHANGHAI Catering Chain Franchise and Franchise Exhibition 2018

2018年05月14日-16日丨国家会展中心-上海 · 虹桥

May 14-16, 2018丨National Exhibition and Convention Center-Hongqiao·Shanghai

批准单位丨Approved by

上海市商务委员会丨Shanghai Municipal Commission of Commerce

主办单位丨Hosted by

上海连锁经营协会丨Shanghai Chain Enterprise Association

上海市餐饮烹饪行业协会丨Shanghai Restaurant Cuisine Association

上海市旅游行业协会饭店业分会丨Shanghai Tourism Trade Association Hotels Industry Branch

承办单位丨Organized by

上海豫心展览服务有限公司丨Shanghai Yuxin Exhibition Service Co.,Ltd

协办单位丨Co-organized by

各地饭店协会丨Local Restaurant Cuisine Association

各地连锁经营协会丨Local Chain Enterprise Association

各地餐饮烹饪行业协会丨Local Restaurant Cuisine Association

www.franchiseexpo.cn

SHC CHINA 2018 2018年05月14日-16日丨国家会展中心-上海 · 虹桥

May 14-16, 2018丨NECC-Hongqiao·Shanghai

展会概括 丨Exhibition Review

近年来，我国连锁业发展迅猛，带动了特许经营与餐饮行业的发展。目前，国内外连锁与时尚餐饮已经形成以加盟为主、直营为辅的发展模

式，越来越多的连锁与餐饮品牌涌入市场。 上海餐饮连锁加盟与特许经营展帮助了上千个特许加盟品牌拓展连锁版图;打造出众多耳熟能详的知名

品牌。 2018上海特许连锁加盟展从展览规模、参展品牌数量、参展品牌行业分布广泛度等方面都比往届实现更大突破;以500家参展企业、600个

参展品牌、12000平方米的展出面积、350000多名专业观众的规模，稳坐中国华东最大特许加盟展的宝座，并向世界第一的目标发起冲击。 上海

这座现有2800万人口的国际化特大型城市，必将吸引全国和世界各地更多的特许经营与餐饮连锁企业和投资者汇聚上海，这将为特许经营与餐饮

连锁企业的发展提供更为广阔空间。上海国际餐饮连锁加盟与特许经营展览会（简称：SHC CHINA）作为亚洲地区特许经营与餐饮连锁加盟和创

业投资领域专业盛会已在上海成功召开过三届，展会以“引导特许加盟新潮流，开启品牌战略新疆土”为主题，展出面积超过12000平米，共吸

引来自国内外近五百家特许经营与餐饮连锁企业参展以及数万名观众前来参会。

With the fast development of China's chain industry in recent years, franchise and catering industryalso obtain a benefit. At present, chain industry

has formed a development model of direct marketing based on franchise, more and more chain and catering brands had swarmed into the market.

Shanghaiinternational Catering Chain Franchise and Authorized Exhibition to help thousands of franchise brands to expand the chain map; to create

a number of familiar well-known brands.Exhibition scale, the number of exhibitors brands, exhibitors brand industry,the wide range of

distributionachieve greater breakthroughsthan the past.This exhibition owns 500 exhibitors, 600 exhibitors brand, 12,000 square meters of exhibition

area, more than 350,000 professional audiences, sits tight in China East China's largest franchise exhibition of the throne, and launch the impact to

the world's first goal. Shanghai is an international mega city with 28 million population, which will attract more franchise &catering chain industries and

investors come from other countries in China and abroad gather here.This will provide wide space for the development of franchise & catering chain

industries enterprises. The Shanghaiinternational Catering Chain Franchise and Authorized Exhibition has successfully held three terms in Shanghai

as a professional catering innovation exhibition in Asia. The exhibition area reached more than 12,000 square meters, and attracted nearly 500

catering chain enterprises exhibitors and hundreds of thousands of audiences from domestic and foreign to participate in the event with the theme of

“lead a franchise and catering fashion trade , open a new brand strategy”.

新的机遇 丨New Opportunity

为更好的给国内外特许经营与餐饮连锁企业提供一个宣传、展示与投资加盟的交流平台。本届展会的主办方豫心展览及相关行业机构定于

2018年05月14日-16日在国家会展中心（上海）继续召开“2018年上海国际餐饮连锁加盟与特许经营展览会”。展出面积为12000平米，共涉及

国内外连锁企业、餐饮连锁企业、互联网+餐饮新品牌、酒店餐饮管理及数字化等。展会将以依托上海独特的地利优势与庞大的市场消费需为窗口，

全力打造成亚太地区顶级影响力的特许经营与餐饮连锁加盟行业的投资创业盛会，希望展会的举办能帮助国内外特许经营企业把握创新形式、消费

现状及发展趋势，确立正确的企业战略决策。

In order to provide the franchise and catering enterprises from domestic and abroad a publicity, display and league platform,The 4th Shanghai International

Catering Chain Franchise and Authorized Exhibition 2018will be held by Shanghai Golden Commercial Exhibition Co., Ltd and related organizations in National

Exhibition and Convention Center (Shanghai) on May 14-16, 2018. The exhibition area is 12,000 square meters, related to hotel chain enterprises at home and

abroad, catering chain enterprises, internet and catering new brands, hotel catering management and digitization, etc. Relying on the unique location advantages

and vast consumer market of Shanghai, the exhibition will be shown as the most influential catering chains and investment meeting in Asia-Pacific Region. The

exhibition committee hopes that this fair could be helpful for both domestic and overseas franchise enterprises to have a full understanding of innovative forms,

current state of consumption and the trend of franchise development in order to make correct strategic decision.

同期活动 丨Concurrent Event

展会同期还将举办中国创业投资大会及企业加盟品牌说明会等多场论坛活动，通过以上活动的举办聚焦行业前沿的高端研讨会、务实高效的

加盟投资商对接会为参展企业带来企业交流、投资合作洽谈、新品牌上市发布、投资加盟客户现场签约、时尚酒店、特色美食展示等多种交流洽

谈环节，为企业注入新的活力。

China Launch Investment Conference and Enterprise Chain Franchise, also other presentations will be held at the same time , Goldenexpo hopes

to hold the exhibitions listed above which will gather leading position industries and pragmatic franchise investors. Thus promote business

exchanges, investment & cooperation, releasing new brand to the market, signing contract with investment franchise customers, displaying

specialty foods and giving more communication and negotiation so that the enterprises will be injected new energy.

SHC CHINA 2018 2018年05月14日-16日丨国家会展中心-上海 · 虹桥

May 14-16, 2018丨NECC-Hongqiao·Shanghai

选评活动 丨Selection Activity

上海国际餐饮连锁加盟与特许经营展览会（简称：SHC CHINA）作为亚洲地区特许经营与餐饮连锁加盟及投资创业领域年度行业盛会，承载

着推动连锁加盟产业快速健康发展的使命。为更好的配合企业扩大宣传和树立品牌形象，招募更多的加盟投资商，本届展会期间特举办“2018国

际餐饮连锁加盟与特许经营投资品牌企业”选评活动，旨在提升品牌知名度、提高企业竞争力和影响力。“2018国际餐饮连锁加盟与特许经营投

资品牌企业”选评是针对展会参展企业举办的一次公益宣传活动，将通过微信投票传递的方式提高企业在行业的知名度。参展企业可通过微信投

票的方式拉票，最后累计票数最多的前十家企业将被评为“2018中国十佳特许经营与餐饮连锁加盟投资品牌企业”，奖杯与证书展会现场有大会

主办方颁发。（本次活动最终解释归中国创业投资大会组委会所有）

The 4th Shanghai International Catering Chain Franchise and Authorized Exhibition 2018 is a yearly festivals of franchise and catering industry in

Asia, carrying the mission of promoting the fast and sound development of China catering chain franchise industry. In order to match with expansion

of publicity and establishing brand image, recruit more investors, we’re also hosting a “2018 China catering chain franchise investment

enterprises”selection activity. Aiming at leveling up brand awareness, influencing force and competition. This activity is direct at giving the

participants a public advertising opportunity, inform more people to know the enterprise, the participants can ask voters for support by wechat voting,

the top 10 accumulative total votes will be selected as”2018 China franchise and catering investment enterprises top 10”, trophy and certification will

be issued by organizer on the spot. (The final interpretation of this activity belongs to China Investment& Venture Conference Committee)

展出大类 丨Major Exhibits

·酒店连锁：国内外星级连锁酒店、经济型连锁酒店、旅游饭店、度假村、酒店式公寓、客栈民宿、商业地产、金融机构、酒店管理、设计及咨询公司等。

·餐饮连锁：传统正餐企业、大型连锁餐饮企业、小而美和快时尚主题餐厅、快餐小吃连锁企业、火锅连锁企业、烧烤铁板连锁企业、日本料理韩

国料理连锁企业、咖啡休闲企业、蛋糕坊连锁企业、互联网+餐饮新品牌、餐饮管理及数字化等。

·管理服务：酒店与餐饮管理软件系统及设备、会员系统及设备、监控系统及设备、收银系统及设备、无线系统及设备、点菜系统及设备、个性化

解决方案技术等。

·商品零售类：茶叶、茶具、时尚饰品、珠宝首饰、超市、便利店、药店、图书音像等特许连锁机构

·服装服饰类：名牌服装服饰、布艺、布包、鞋袜、箱包皮具及相关特许连锁机构

·教育培训类：教育机构、专业培训机构、教育用品等特许连锁机构

·婴童用品类：益智玩具、童车童床、婴童服饰、学习用品、营养用品等特许连锁机构

·商业服务类：O2O、电商、IT网络信息、票务服务、房产中介、洗衣店、家居家装、汽车美容养护、快递服务、喜庆服务、装修设计、商业咨询

认证等特许连锁机构

·保健美容类：美容美发、美体健身、化妆品、保健品、保健器材等特许连锁机构

·综合类：律师事务所、银行等连锁服务机构、连锁店相关设备技术制造商或供货商等

•Hotel chain: domestic and foreign star hotel chain, economic chain hotel, tourist hotels, resorts, hotel apartments, Inn B & B, commercial real estate,

financial institutions, hotel management, design and consulting companies.,etc.

•Food chain: the traditional dinner business, large chain restaurant business, small beautifuland fast fashion theme restaurants, snack chain enterprises,

hot pot chain enterprises, barbecue iron chain enterprises, Japanese cuisine Korean restaurant chain, coffee leisure enterprises, cake store chain ,

Internet + food and beverage new brands, food management and digital., etc.

•Management services: hotel and catering management software systems and equipment, member systems and equipment, monitoring systems and

equipment, cash register systems and equipment, wireless systems and equipment, ordering systems and equipment, personalized solutions

technology., etc.

•Commodity retail: tea, tea set, fashion jewelry, jewelry, supermarkets, convenience stores, pharmacies, books, audio and video, and other franchise

chain., etc.

•Clothing and apparel categories: brand clothing apparel, cloth, cloth bag, footwear, luggage leather goods and related franchise chain

•Education and training categories: educational institutions, professional training institutions, educational supplies and other franchise chain

•Baby supplies categories: educational toys, baby carriage crib, baby clothing, school supplies, nutrition and other franchise chain

•Business services: O2O, E-commerce providers, IT network information, ticketing services, real estate intermediary, laundry, home furnishings, car

beauty maintenance, courier services, festive services, decoration design, business consulting certification franchise chain

•Health and beauty categories: beauty salons, body fitness, cosmetics, health care products, health care equipment and other franchise chain

•Comprehensive categories: law firms, banks and other chain services, chain equipment related equipment manufacturers or suppliers, etc.

SHC CHINA 2018

2018年05月14日-16日丨国家会展中心-上海 · 虹桥

May 14-16, 2018丨NECC-Hongqiao·Shanghai

宣传媒体 丨Advertising Media

商界、现代营销、地纬商机网、中国连锁杂志、中国POS机网、连锁中国、中国加盟网、渠道网、东方特许加盟网、中华投资网、铭万网、

中国财富联盟、就要加盟网、959企业招商网、中国商机网、全球连锁加盟网、中国好商机栏目、中国经营报、市场信息报、京华时报、法制晚报、

商界、连锁特许、销售与市场、现代营销、中外会展杂志、创业致富指南、今日财富、中国商贸、创富指南、财富商机。

Business, xiandaiyingxiao, CV37, China Chain Store, POS580network, lenso, JMW,qudao, Oriental franchise network, China Investment Network,

Mingwan, China Fortune Alliance, 91 jiamengnetwork, 959 network, 37network, global jiameng network, China good business opportunities column,

China Business News, market information, Beijing Times, legal evening, Business, Chain franchise, sales and marketing, modern marketing, Chinese

and foreign exhibition magazine, business enrichment guide, today's wealth, China business, wealth guide, wealth business opportunities.

参展程序 丨Participation Procedures

1.按要求填好\"参展回执表\"并传真至展会主办单位。

2.参展公司需通过银行电汇展台租金的50%作为预定金（人民币）或一次性付清全款，以落实展台位置。展台租金的余额部分应不迟于2018年4

月10日前汇付。

3.在确认展台后，主办单位将向参展公司寄发《参展商手册》，手册包括展馆介绍、展品运输、展台设计搭建、住宿安排、物品租用等有关信息。

参展商必须按要求填好手册中的有关表格，并于截止日期前交回主办单位。

4.展位分配按\"先预订交费，后落实确认\"的原则。

1.Fill in the \"Registration Form\" and fax it to the organizer.

2.Exhibitors are required to pay 50% of the bank's wire booth rent as a deposit (RMB) or one-time payment of the full amount to implement the booth

position. The balance of the booth rent should be remitted by no later than 10 April 2018.

3.After confirming the stand, the organizer will send the Exhibitor Manual to the exhibitor, including the exhibition hall, the exhibits transportation, the

booth design, the accommodation arrangement and the item rental. The exhibitor must fill in the relevant form in the manual as required and return

it to the organizer by the deadline.

4.Booth distribution according to the \"first booking fee, after the implementation of confirmation\" principle.

参展费用 丨Participation Fees

内资企业 标展RMB13800\/个 9m2（3m×3m） 光地RMB1300\/m2

Domestic enterprises Standard booth RMB13800 each 9m2(3m×3m) Row space RMB1300\/m2

外资企业 标展USD3800\/个 9m2（3m×3m） 光地USD380\/m2

Foreign companies Standard booth USD3800each 9m2(3m×3m) Row spaceUSD380\/m2

合资企业 标展RMB16800\/个 9m2（3m×3m） 光地RMB1600\/m2

Joint venture Standard boothRMB16800each 9m2(3m×3m) Row spaceRMB1600\/m2

豪华展位 标展RMB19800\/个 9m2（3m×3m） 光地不含任何配制，企业自行设计装修（最少36平方米）

Luxury booth Standard boothRMB19800 each 9m2(3m×3m) without any preparation, the company designed and decorated

(at least 36 square meters)

9m2标准展位收费(包括：展出场地， 2.5m高壁板 一条中英文楣板、洽谈桌一张、二把椅子、220V电源插座、射灯二支、展位内满铺地毯；

注：双开口展位加20%费用；)

9 square meters of standard booth charges (including: exhibition venues, 2.5m high wall board, a Chinese and English fascia board, a negotiating

table, two chairs, 220V power outlet, spotlights two, booth full of carpet; 2-Open booth plus 20% fee;)

赞助机会 丨Sponsorship Opportunities

为提升企业形象和品牌的知名度，彰显卓越的产品品质，组委会特提供多种战略合作宣传机会，作为战略合作单位参与本届展会，将得到更

多的增值服务宣传机会。（赞助详细资料，请致电组委会索取。）

1、首席战略合作单位（仅限1家）；2、战略合作单位（仅限2家）；3、行业特别协办单位（仅限2家）；4、协办单位（仅限4家）；5、供

应商赞助（不限）；

To enhance the corporate image and brand awareness, highlight the excellent product quality, the organizing committee will provide a variety of

strategic cooperation and publicity opportunities.As a strategic cooperation units to participate in this exhibition, companies will be more value-added

services to promote opportunities. (Please contact the Organizing Committee for details of sponsorship.)

1, the chief strategic cooperation unit (only one); 2, strategic cooperation units (only 2); 3, the industry special co-organizers (only 2); 4, co-organized

units (only 4); 5, supplier sponsorship (not limited);

如预订“SHC CHINA 2018”展位和了解更多信息，请通过以下联络方式。

地址:\/Add：上海市青浦区崧泽大道333号 上海豫心展览服务有限公司

联系人\/TO：李晨 136 7178 1237 (兼微信）

传真\/Fax：021-80379572 邮箱\/mail：330016108@qq.com