COMMERCIAL BUILDING 基准方中商业设计 DESIGN 5 REPRESENTATIVE PROJECT
CONTENTS 01 COMPANY PROFILE 01 公司简介 05 15 02 TEAM INTRODUCTION 团队介绍 03 REPRESENTATIVE PROJECT 代表项目 6
华润商业系列 17 一品 CG 95 龙湖商业系列 31 七一国际广场 99 万达商业系列 55 103 新城控股商业系列 63 天府国际保税商业中心 107 金强国际赛事中心 111 万科天荟 71 协信星澜汇 115 曲江创意谷 75 东原 D7 新新 PARK 119 79 陕西文化中心 123 融创茂 83 127 融创秀场 87 地铁置业 MOMOPARK 融创环球 MALL 91 砂之船奥莱广场 建发鹭洲里 7
01COMPANY PROFILE / 公司简介 1 How time flies! Xi’an Branch has been developing for the tenth year, and we are celebrating its tenth anniversary here. Over the past one decade, we with the same vision have gathered together to shape our unique hard-work culture to achieve joint development. Over the past one decade, there have been too many unforgettable moments which are worth our recalling and make us proud of. What kind of person we will become is not decided by our abilities but by our choice. As known to all, the essence of architectural design is technological service. How should we implement the service awareness in the process of our corporate operation management? How should customization and industrial characteristics of different results brought by different persons be prevented from restricting shape our unique hard-work culture to achieve joint development. Over the past one decade, there have been too many unforgettable moments which are worth our recalling and make us proud of. How should customization and industrial characteristics of different results brought by different persons be prevented from restricting enterprise’s long-term development? Our long-term adherence to market rules and our modern enterprise management practice in the architectural design industry have given us an answer. All this has helped our company constantly develop from a team of several persons in the initial development period to the current workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand-person regional company, and an important member of the local design industry. 基准方中建筑设计有限公司成立于 2002 年,是中西部领先、全国一流的超大型综合建筑设计服 务企业。公司业务范围包括咨询顾问、规划设计、建筑设计、工程设计、景观设计、EPC(设 计施工总承包)、BIM、绿色建筑设计和建筑工业化等,涵盖居住、商业、办公、酒店、文化教 育、体育、医疗等不同建筑类型。 公司总部设在成都,并在重庆、西安、北京、昆明、上海、武汉、郑州、南宁、兰州、贵阳、 合肥、济南、长沙、太原、青岛、南京、深圳、南昌、沈阳、厦门、杭州等地设立了 21 个分子 公司,现有各级管理和专业技术人员近 7100 余人。公司客户以中国房地产开发企业 100 强为主, 2018 年完成设计建筑面积约 8000 万平方米,设计销售额近 300 亿,设计收入逾 20 亿。通过 精心设计、善于创新,我们在所服务的城市,贡献了许多城市地标建筑、精品工程、销冠产品。 目前在民用建筑设计市场排名民营榜中排名前三位,全国排名总榜中前十位。 公司先后获得了“全国勘察设计行业优秀民营设计企业”“当代中国建筑设计百家名院”“全 国勘察设计行业创优型企业”“四川省企业文化建设先进单位”“四川省劳动保障守法诚信 A 级企业”“四川省民营企业党建工作示范企业”“四川省优秀民营企业”“成都市百强民营企业” 等荣誉称号。 面向未来,公司将进一步推进全国化和国际化,努力将公司发展成为各种类型建筑的设计专家, 使方案创意与工程设计服务均衡发展,成为中国领先、具有世界影响力的大型综合建筑设计服 务企业,为促进建筑、城市和社会的可持续发展贡献力量。 COMMERCIAL BUILDING DESIGN
How time flies! Xi’an Branch has been developing for the tenth year, and we are celebrating its tenth anniversary here. Over the past one decade, we with the same vision have gathered together to shape our unique hard-work culture to achieve joint development. Over the past one decade, there have been too many unforgettable moments which are worth our recalling and make us proud of. What kind of person we will become is not decided by our abilities but by our choice. As known to all, the essence of architectural design is technological service. How should we implement the service awareness in the process of our corporate operation management? How should customization and industrial characteristics of different results brought by different persons be prevented from restricting shape our unique hard-work culture to achieve joint development. Over the past one decade, there have been too many unforgettable moments which are worth our recalling and make us proud of. How should customization and industrial characteristics of different results brought by different persons be prevented from restricting enterprise’s long-term development? Our long-term adherence to market rules and our modern enterprise management practice in the architectural design industry have given us an answer. All this has helped our company constantly develop from a team of several persons in the initial development period to the current workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand-person regional company, and an important member of the local design industry. 商业综合体类大型公共建筑设计研究中心 基准方中商业综合体类大型公共建筑设计研究中心于 2017 年正式成立。商业研究中心是以研发、 创新、项目统筹为主要职能,同时充分聚焦客户,并以为设计团队及公司输出针对商业综合体 类系统性设计指导思想、原则、方法为宗旨而成立的。 商业研究中心将与商业开发客户保持充分的粘度,抓客户痛点,关注客户关注的内容及国内外 最前沿的商业发展方向。争取打通全专业链,为客户提供全过程、全专业、全面的设计服务, 同时打造基准方中商业设计品牌。 中心关注设计团队切实需要的经验输出,不为研究而研究,强调落地性和有效性。中心同时整 合公司优质资源,进行总结研究,形成公司针对商业综合体类的系统性设计指导思想、原则、 方法,并针对性地进行工具研发和知识管理,起到经验的整合输出作用和相应项目的协调、支 撑作用,使得项目承接团队通过研究中心的经验输出和指导获得切身利益,体现中心的价值。 2 COMPANY PROFILE
COMPANY PROFILE / 公司简介 Vision. 3 Become a leading super-large integrated architectural design enterprise group with world influence in China. Mission. Provide comprehensive solutions for urban construction investors in consultation, design and management, and contribute to the sustainable development of cities and buildings. Core values. Customer achievement, continuous innovation, professional service, teamwork, honesty and law-abiding. View of development. Common creation, common development, common sharing, common achievements. Management and service concept. Follow the principle of marketization, advocate and practice the concept of comprehensive architecture, fully implement the whole process and comprehensive professional design service and fine and economical design. 愿景 成为中国领先、具有世界影响力的超大型综合建筑设计企业集团 使命 为城市建筑投资商提供咨询、设计、管理的全面解决方案,为城市和建筑的可持续发展贡献心力 核心价值观 成就客户、持续创新、专业服务、团队合作、诚信守法 发展观 共同创造、共同发展、共同分享、共同成就 经营服务理念 遵循市场化原则,倡导并践行全面建筑观,全面实施全过程、全面专业的设计服务和精细化、节约化设计 COMMERCIAL BUILDING DESIGN
4 COMPANY PROFILE
02TEAM INTRODUCTION / 团队介绍 ZHOU FAN How time flies! Xi’an Branch has been developing for 公司成立 17 年以来,已经设计完成了绝大多数类型 MANAGING DIRECTOR / CO-CEO / the tenth year, and we are celebrating its tenth anniversary 的商业项目,从提供技术咨询到自主原创设计,积 CHIEF ARCHITECT here. Over the past one decade, we with the same 累了很多宝贵的经验。在我们设计完成的商业类项 周颿 vision have gathered together to shape our unique hard- 目中,华润的万象城系列、龙湖的天街系列、建发 执行董事长 / 联席 CEO / 总建筑师 work culture to achieve joint development. Over the past 的鹭洲国际商业街、融汇的温泉小镇以及七一国际 one decade, there have been too many unforgettable 广场都是很好的作品,非常有代表性,设计中也大 COMMERCIAL BUILDING DESIGN moments which are worth our recalling and make us 量的注入了我们对商业设计的理解。 proud of. 我们认为做好商业项目,单纯靠设计是远远不够的。 What kind of person we will become is not decided by our 一个商业项目的成功,设计只是其中一个环节,特 abilities but by our choice. As known to all, the essence of 别是那些处于黄金地段的项目,说设计只是“锦上 architectural design is technological service. How should 添花”也不为过。对于商业项目,定位与运营更加 we implement the service awareness in the process of our 重要,并且与人口规模、消费水平、消费习惯等因 corporate operation management? 素息息相关。任何一个商业项目都会有自己定位的 角色,跨越角色的定位是不太可能取得成功的。有 How should customization and industrial characteristics of 些商业项目成功之后把设计捧上了天,误导了视听。 different results brought by different persons be prevented 设计的确可以带来与众不同的东西,但决定不了项 from restricting shape our unique hard-work culture to 目是否能够成功。所以,做好商业项目的核心是根 achieve joint development. Over the past one decade, 据市场需求(协助)做好定位需求,为将来的运营 there have been too many unforgettable moments which 提供更多的方便和可能性,并在此基础上让项目散 are worth our recalling and make us proud of. 发出个性化的魅力。 How should customization and industrial characteristics of 未来的商业建筑还是要回归“以人为本”,怎么给 different results brought by different persons be prevented 消费者提供方便、怎么给消费者带来更好的商业体 from restricting enterprise’s long-term development? 验,是商业设计永远的根本。有了合理的设计和高 Our long-term adherence to market rules and our modern 质量的建造,才会增加人们对生活的美好感受。多 enterprise management practice in the architectural design 一份人情味,多一份细致,可以有效地提高公共空 industry have given us an answer. All this has helped 间的参与性,进而提高人们对公共空间的归属感。 our company constantly develop from a team of several persons in the initial development period to the current 5 workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand-person regional company, and an important member of the local design industry.
LI XUNTAO How time flies! Xi’an Branch has been developing for 商业是什么?如果说住宅是个体的私享空间,那么 SENIOR DIRECTOR / EXECUTIVE GENERAL the tenth year, and we are celebrating its tenth anniversary 商业就是拉近人与城市的场所。人在商业空间的参 MANAGER / EXECUTIVE CHIEF ARCHITECT here. Over the past one decade, we with the same 与中,将购物、工作、休闲、交流等行为活动都融 vision have gathered together to shape our unique hard- 入其中,体现了一种生活方式,商业空间,商业建筑, 李迅涛 work culture to achieve joint development. Over the past 将人与城市更紧密的联系在一起。商业不仅能够为 高级董事 / 执行总经理 / 执行总建筑师 one decade, there have been too many unforgettable 生活带来便利,还创造并且丰富了人的生活。 moments which are worth our recalling and make us proud of. What kind of person we will become is not decided by our 实际上商业价值的核心,永远都是人。以人为本永 abilities but by our choice. As known to all, the essence of 远都不是一句空话,如何聚集人,是商业设计中需 architectural design is technological service. How should 要认真应对的课题。基于“以人为核心”的价值判 we implement the service awareness in the process of our 断,我们认为商业含有五大设计要素:一是城市需 corporate operation management? 求(NEEDS)二是复合性和多样化(MIX)。三是 空间的创造与流线的引导(LINE\&SPACE)。四是 How should customization and industrial characteristics of 商业体验感,与人的行为心理的契合度(FIT)。五 different results brought by different persons be prevented 是物联网和互联网下的业态整合,强调跨界与整合 from restricting shape our unique hard-work culture to (CROSS)。 achieve joint development. Over the past one decade, there have been too many unforgettable moments which are worth our recalling and make us proud of. How should customization and industrial characteristics of 未来,涉及主题性、话题性、超体验的商业将会成 different results brought by different persons be prevented 为重要趋势及发展方向。我们将社区和体验式的商 from restricting enterprise’s long-term development? 业结合以后,可以创造出主题社区,而如果一个城 Our long-term adherence to market rules and our modern 市拥有相似定位的主题商业,则会逐步形成城市的 enterprise management practice in the architectural design 特色,打造成主题城市。总之,对应商业发展的模 industry have given us an answer. All this has helped 式不管是高效购物,还是极致体验,回归到设计上, our company constantly develop from a team of several 都需要对不同方向的商业价值进行判断。 persons in the initial development period to the current workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand-person regional company, and an important member of the local design industry. 6 CORE TEAM
TEAM INTRODUCTION / 团队介绍 LI LIANG How should customization and industrial characteristics of 随着经济的增长和互联网的发展,大众对商业需求 SENIOR DIRECTOR / EXECUTIVE GENERAL different results brought by different persons be prevented 也在发生着巨变。从形式上来看,未来的发展趋势 MANAGER / EXECUTIVE CHIEF ARCHITECT from restricting shape our unique hard-work culture to 应该是大规模商业综合体与社区商业共存并举;从 achieve joint development. Over the past one decade, 功能和模式上来看,未来的商业建筑将更加强调多 黎亮 there have been too many unforgettable moments which 产业的融合共生,更加注重商业业态的参与性、活 高级董事 / 执行总经理 / 执行总建筑师 are worth our recalling and make us proud of. 动性及超体验性,与网络经济体形成差异化竞争。 How should customization and industrial characteristics of 好的商业设计就是创造消费者都想去、待得住的商 different results brought by different persons be prevented 业空间,它应该是安全的、舒适的、有趣的消费环境, from restricting enterprise’s long-term development? 能带来更多不一样的体验感,满足多元化人群的商 Our long-term adherence to market rules and our modern 业需求。基准方中一直以来在商业综合体、商业集群、 enterprise management practice in the architectural 社区商业设计中都保持着良好的优势。公司一直倡 design industry have given us an answer. All this has 导设计创造价值,在创意阶段,我们具备着眼于市 helped our company constantly develop from a team of 场的思考方式和更全面的分析能力,善于创造充满 several persons in the initial development period to the 活力、组织合力、以人为本的商业空间,并充分实 current workforce of more than 800. Meanwhile, we have 现商业价值最大化。同时,我们在商业建筑设计领 become a core of the “Xi’an-Zhengzhou- Lanzhou- 域要储备更多综合性人才,积累更多先进商业设计 Taiyuan” thousand-person regional company, and an 经验,构建一体化的商业设计服务模式 ,为客户提 important member of the local design industry.enterprise 供更有创意的商业设计,提供更多的商业设计理念。 management practice in the architectural design industry 并总结设计套路与方法,形成自身的设计特点,建 have given us an answer. All this has helped our company 立行业标准,引领商业设计发展。 constantly develop from a team of several persons in the initial development period to the current workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand- person regional company, and an important member of the local design industry. COMMERCIAL BUILDING DESIGN 7
LI QIANG How time flies! Xi’an Branch has been developing for 商业设计的逻辑是随社会经济发展和人们生活方式 SENIOR DIRECTOR / EXECUTIVE CHIEF the tenth year, and we are celebrating its tenth anniversary 的改变而改变的。 通过逛街来感受建筑空间、体验 ARCHITECT here. Over the past one decade, we with the same 商品陈设,这个过程也不一定会产生消费,但可以 vision have gathered together to shape our unique hard- 让人得到心理满足。商业设计的目的首先是要创造 李强 work culture to achieve joint development. Over the past 出一个有人愿意来、并且乐于逛下去的场所 ,有了 高级董事 / 执行总建筑师 one decade, there have been too many unforgettable 充分的人流量,产生的消费的机会就会增多,从而 moments which are worth our recalling and make us 带来许商业机会。 proud of. 另外,在商业建筑设计中 ,为提高消费者愉悦感受, What kind of person we will become is not decided by our 创造审美上的愉悦体验往往不需要高科技,更多的 abilities but by our choice. As known to all, the essence of 是需要考虑如何将已有的成熟技术更好的呈现。有 architectural design is technological service. How should 时候甚至只需要作出一些很小的改变,比如改变商 we implement the service awareness in the process of our 品(橱窗)的陈列方式、改变店铺之间的排列与联 corporate operation management? 系的逻辑关系,都可以创造出舒适的空间场所和视 觉感受,让人乐于驻足。 How should customization and industrial characteristics of different results brought by different persons be prevented 商业建筑不论炫酷也好、平实也好,应该是由内而 from restricting enterprise’s long-term development? 外的自然表达。我们要把已经做过的商业建筑设计 Our long-term adherence to market rules and our modern 经验转化为知识积累,专业化、深入化发展,培养 enterprise management practice in the architectural design 出更多的专业团队,更加深入研究商业设计技术特 industry have given us an answer. All this has helped 点,发展趋势,作出具有前瞻性的研究成果,不断 our company constantly develop from a team of several 扩大优势,坚持正确的经营服务理念,相信基准方 persons in the initial development period to the current 中会在商业设计方面取得更大成就。 workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand-person regional company, and an important member of the local design industry. 8 CORE TEAM
TEAM INTRODUCTION / 团队介绍 MA HONGCHAO How should customization and industrial characteristics of 一个成功的商业开发,区域规划、产品逻辑、市场 SENIOR DIRECTOR / EXECUTIVE GENERAL different results brought by different persons be prevented 要素、项目定位、成本周期测算、招商运营、规划 MANAGER / EXECUTIVE CHIEF ARCHITECT from restricting shape our unique hard-work culture to 设计等因素一个都不能少。设计企业除了要解决建 achieve joint development. Over the past one decade, 筑设计技术外,要关注跨领域的,如商业策划、招商、 马宏超 there have been too many unforgettable moments which 运营等;要精通领域内的如结构、机电、幕墙设计、 成都八公司董事 / 总经理 / are worth our recalling and make us proud of. 景观设计、灯光照明设计、标识设计等 ,方能把商 商业研究中心执行总建筑师 业项目做好、做优。 How should customization and industrial characteristics of different results brought by different persons be prevented 一个商业项目的成功标志就是商业招商是否成功, from restricting enterprise’s long-term development? 人气是不是旺,是不是为客户带来固定的租金利润, Our long-term adherence to market rules and our modern 而不完全是建筑空间和外观设计的多么漂亮。商业 enterprise management practice in the architectural 战场的厮杀愈演愈烈,历来不缺勇敢的尝试者,产 design industry have given us an answer. All this has 品在不断的更新迭代,更加强调体验和话题的制造, helped our company constantly develop from a team of 移动互联网和手机 APP 不断运用到体验式商业,复 several persons in the initial development period to the 合型业态得到广大消费者的认同。 我们需要不断熟 current workforce of more than 800. Meanwhile, we have 知商业发展趋势,在实践中学习,了解设计动向, become a core of the “Xi’an-Zhengzhou- Lanzhou- 掌握设计技能。 Taiyuan” thousand-person regional company, and an important member of the local design industry.enterprise 近些年,公司陆续承接了一系列大型商业综合体的 management practice in the architectural design industry 设计,占据了一定的商业设计市场。机会必将带来 have given us an answer. All this has helped our company 成长,我们要发挥我们在全专业、全过程设计能力 constantly develop from a team of several persons in 优势,总结自身和行业内外先进经验,开拓视野, the initial development period to the current workforce of 勇于创新,服务客户,聚焦客户,打造基准方中商 more than 800. Meanwhile, we have become a core of 业项目全过程设计品牌。 the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand- person regional company, and an important member of the local design industry. COMMERCIAL BUILDING DESIGN 9
GUI JIANHUA How time flies! Xi’an Branch has been developing for 在 商 业 高 速 发 展 的 40 年 以 来, 社 会 经 济 的 繁 荣 SENIOR DIRECTOR / EXECUTIVE CHIEF the tenth year, and we are celebrating its tenth anniversary 造 就 了 设 计 细 分 化 的 商 业 市 场 及 消 费 群 体, 商 业 ARCHITECT here. Over the past one decade, we with the same 过 剩 已 经 成 为 社 会 不 争 的 事 实。 在 俞 发 强 调“ 体 桂建华 vision have gathered together to shape our unique hard- 验 + 升级”“社交 + 娱乐”“病毒 + 引爆”“生 深圳分公司董事 / 执行总建筑师 work culture to achieve joint development. Over the past 态 + 时尚”的今天, 互联网 + 时代全新商业模式 国家一级注册建筑师 one decade, there have been too many unforgettable 的 呈 现, 貌 似 一 直 挑 战 着 传 统 商 业 的 设 计 逻 辑。 moments which are worth our recalling and make us 10 proud of. 在这个纷杂的时代,抛开表象,我们强调商业设计 仍 然 要“ 返 璞 归 真”, 坚 守 设 计 是 为 社 会 及 最 终 What kind of person we will become is not decided by our 使 用 者 及“ 人” 创 造 价 值。 商 业 从 来 不 是 新 鲜 事 abilities but by our choice. As known to all, the essence of 物,新贵正挑战着守旧派,一些守旧派正在慌忙挣 architectural design is technological service. How should 扎 中 重 塑 着 自 己。 新 老 更 替 中, 我 们 强 调“ 全 生 we implement the service awareness in the process of our 命 周 期” 的 商 业 理 念, 通 过 动 态 发 展 中, 深 刻 研 corporate operation management? 判 城 市 区 域, 市 场 特 征, 发 展 阶 段 及 客 群 定 位, 招 商 及 运 营 策 略, 商 业 行 为 模 式 等, 持 续 从“ 使 How should customization and industrial characteristics of 用 者” 出 发, 精 心 推 敲 研 究 商 业 市 场 规 律, 功 能 different results brought by different persons be prevented 与 业 态, 空 间 与 动 线, 型 制 与 尺 度, 风 格 与 符 from restricting enterprise’s long-term development? 号, 形 象 与 文 脉 等, 从 而 打 造 优 秀 的 商 业, 能 够 Our long-term adherence to market rules and our modern 使“ 消 费 者” 感 受 到 无 需 言 表 的 自 然 与 惬 意, 从 enterprise management practice in the architectural design 而 持 续 吸 引 人 前 来 消 费 的“ 全 生 命 周 期 物 业”。 industry have given us an answer. All this has helped our company constantly develop from a team of several 商业设计具有很强的创新性与专业性,基准方中在 persons in the initial development period to the current 长期大量的设计实践中,不断秉承市场主义价值观, workforce of more than 800. Meanwhile, we have become 始终寻求设计与市场的契合点,始终坚持时代创新 a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” 与品质,将最新的设计理念融汇到商业产品设计之 thousand-person regional company, and an important 中,从而达到人 / 城市 / 业主多方共赢的局面,为社 member of the local design industry. 会创造持久价值。 CORE TEAM
TEAM INTRODUCTION / 团队介绍 YANG BO How should customization and industrial characteristics of 无论任何项目,都与业主方的社会地位,社会资源, SENIOR DIRECTOR / EXECUTIVE GENERAL different results brought by different persons be prevented 财务模型息息相关,对于项目整体而言设计永远都 MANAGER / EXECUTIVE CHIEF ARCHITECT from restricting shape our unique hard-work culture to 是围绕服务业主需求而存在的锦上添花。 achieve joint development. Over the past one decade, 杨波 there have been too many unforgettable moments which 而作为一个定位全过程,全专业为业主提供服务的 深圳分公司副总建筑师 are worth our recalling and make us proud of. 设计供方,我们更应该充分整合 17 年来为建筑市场 服务的经验和资源併结合业主资源,为业主提供高 How should customization and industrial characteristics of 效服务,这其中就包含大量未开发以及未充分开发 different results brought by different persons be prevented 的服务市场细分;在全过程服务中尽可能从更多维 from restricting enterprise’s long-term development? 度为业主提供更多视角审视项目,控制项目,管理 Our long-term adherence to market rules and our modern 项目从而做到真正的全过程,全专业优质服务,为 enterprise management practice in the architectural 业主提升产品力做出应有贡献。 design industry have given us an answer. All this has helped our company constantly develop from a team of 未来建筑市场的发展包含城市及城市化进程下的范 several persons in the initial development period to the 城市区域开发,如何利用互联网服务及其概念会是 current workforce of more than 800. Meanwhile, we have 规划及建筑设计行业的新挑战和新起点,基准方中 become a core of the “Xi’an-Zhengzhou- Lanzhou- 也将以永远都比市场需求快半步的服务准则位业主 Taiyuan” thousand-person regional company, and an 提供全专业,全过程的优质服务。 important member of the local design industry.enterprise management practice in the architectural design industry have given us an answer. All this has helped our company constantly develop from a team of several persons in the initial development period to the current workforce of more than 800. Meanwhile, we have become a core of the “Xi’an-Zhengzhou- Lanzhou-Taiyuan” thousand- person regional company, and an important member of the local design industry. COMMERCIAL BUILDING DESIGN 11
HU ZHENJIE WU BIN SENIOR DIRECTOR / EXECUTIVE GENERAL SENIOR DIRECTOR / EXECUTIVE GENERAL MANAGER / EXECUTIVE CHIEF ARCHITECT MANAGER / EXECUTIVE CHIEF ARCHITECT 胡振杰 吴斌 集团董事 / 结构技术与质量委员会执行主任 集团董事 / 暖通技术与质量委员会执行主任 从人以及人群的行为、思想、生活、工作的方式 为基础进行研究和设计 12 CORE TEAM
TEAM INTRODUCTION / 团队介绍 HE JIA ZHANG MINGHUA SENIOR DIRECTOR / EXECUTIVE GENERAL SENIOR DIRECTOR / EXECUTIVE GENERAL MANAGER / EXECUTIVE CHIEF ARCHITECT MANAGER / EXECUTIVE CHIEF ARCHITECT 何佳 张明华 成都二公司董事 / 创意总监 成都二公司副总经理 / 副总工程师 HUANG YUN ZAI SHILIN SENIOR DIRECTOR / EXECUTIVE GENERAL SENIOR DIRECTOR / EXECUTIVE GENERAL MANAGER / EXECUTIVE CHIEF ARCHITECT MANAGER / EXECUTIVE CHIEF ARCHITECT 黄云 翟世林 成都四公司副总建筑师 成都五公司执行总经理 / 执行总建筑师 COMMERCIAL BUILDING DESIGN 13
FU QIANG LIU GESHU SENIOR DIRECTOR / EXECUTIVE GENERAL SENIOR DIRECTOR / EXECUTIVE GENERAL MANAGER / EXECUTIVE CHIEF ARCHITECT MANAGER / EXECUTIVE CHIEF ARCHITECT 傅强 刘哥舒 成都五公司副总建筑师 成都八公司执行总经理 / 执行总建筑师 SHEN WEI LIU ZHIYI SENIOR DIRECTOR / EXECUTIVE GENERAL SENIOR DIRECTOR / EXECUTIVE GENERAL MANAGER / EXECUTIVE CHIEF ARCHITECT MANAGER / EXECUTIVE CHIEF ARCHITECT 沈薇 刘治邑 成都八公司副总经理 / 执行总工程师 成都八公司副总经理 / 副总建筑师 14 REPRESENTATIVE PROJECT
COMMERCIAL BUILDING DESIGN 15 COMMERCIAL BUILDING DESIGN
03REPRESENTATIVE PROJECT /代表项目 16 REPRESENTATIVE PROJECT
华润商业系列 CR /Commercial 华润置地“万象城”系列作为华润置地在商业地产领域旗舰品牌,也是 17 中国购物中心行业的领跑者。自 2002 年第一座万象城在深圳诞生以来, 截止到 2010 年,万象城陆续在包括深圳、上海、杭州、成都等 20 余座 城市一一呈现,正在发展项目超过 54 个。 基准方中大型商业综合体的开端也是从华润万象城系列开始,先后参与 了成都 . 华润万象城一期、二期;西安 . 华润西咸万象城;重庆华润万 象城以及重庆华润万象汇等项目。 华润万象城项目历来均在每个专业板 块邀请国际、国内一流的顾问公司介入设计, 以达到高标准、高质量的 目标。基准方中作为团队之一,参与了成都万象城项目的设计并全程跟 进到项目开业,从前期的概念设计到最后的施工图落地,从宏观到微观 的把控,从图纸到建成,全程深入了解到了一个优秀的商业项目的策划、 规划、设计、招商、建成、运维,甚至改造升级的全流程。 COMMERCIAL BUILDING DESIGN
18 REPRESENTATIVE PROJECT
CHENGDU·CR THE MIXC / 华润·成都万象城一期 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to Award:The 13th Golden Plate Award for the southmost side of the plot constitute the main landscape belts. The project base Best Tourism Resort in Northwest China features the layout which is low in the south but high in the north. 成都万象城是华润置地继深圳、杭州、沈阳之后的又一力作。该项目是集 项目规模:31.8 万㎡ 购物、餐饮、休闲娱乐、高端办公于一体的商业综合体,也是基准方中承 项目类型:商业 / 办公 接的第一个大型复杂的高端商业综合体项目。项目一经亮相便成为了东二 开发商:华润置地有限公司 环少有的地标性建筑,先后曾荣获了美国绿色建筑 LEED 认证金奖、2013 设计范围:方案深化设计 / 工程设计 年成都市勘察设计协会优秀工程一等奖、2013 年四川省工程勘察设计“四 建成时间:2012 年 优”一等奖、2012-2013 年中国建设工程鲁班奖、2013-2014 年中国房地 设计团队:成都八公司 产业协会广厦奖、中国建筑学会优秀暖通空调工程设计奖等。 在项目的整个规划方案咨询及技术设计过程中,基准方中体现了强大的技 术咨询能力和技术实现能力,最终把一个功能众多、动线复杂、技术高难 的商业综合体梳理得井井有条,为客户创造了积极的经济效益,也为城市 设计出了优秀的建筑作品。 商业项目会根据市场的需求发展趋势,随时调整、升级、迭代,甚至整体 改造(目前商业地产比较发达的华东区商业改造量呈上升趋势)。成都万 象城一期,从 2012 年开业之后到现在,我们每年都有配合项目调整完成 改造工作,这在商业综合体设计中是一个非常正常的现象。这也是一个持 续性的工作,来满足市场变化的需求。作为设计团队,我们尽量在设计的 时候预判未来的商业模式和招商特点进行前瞻预判。另外,我们还要理解 商业开发逻辑,顺应设计需求、招商需求、运营条件需求等。 以人为本,营造场景是商业设计基本; 19 复杂性、可变性事现在商业设计的特点。 COMMERCIAL BUILDING DESIGN
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COMMERCIAL BUILDING DESIGN 21
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XI’AN·XIXIAN THE MIXC / 华润·西咸万象城 Xixian the Mixc is on Sanqiao St, Xixian New Area in Xi'an. This project is a high- Project Size: 300,000 sq.m end real estate in Xi'an developed by CR land as a large scale city complex Project Category: Commercial/Official including retails, super high-rise official building and high-rise apartments, also Client: China Resources Land Limited connects to metro Line 1. The inspiration of this project comes from the origin of Service: DD/CD Han and Tang Culture rooted in Xi'an. The board profound Han culture and open Completion: 2017 comprehensive Tang culture make Xi'an owns abundant cultural strength while emphasizes communication and allembracing. The facade is inspired by bamboo slips and ramparts, with the integration of solid and void, the details of construction, even the color tones, expressing the traditional spatial image. For the commercial part, the arrangement is large mass centralized commercial space combined with commercial streets, attracting people by cinema, food-court and brand shops in vertical and horizontal ways. The centralized commercial part is holding properties while the sale properties in the internal commercial street. The mixed commercial types enrich the shopping experiences. A-class official building and boutique apartments also provide high quality business and living population for this project. 西安 . 华润西咸万象城位于西安市西咸新区三桥街道,接驳地铁一号线, 项目规模:42 万 m2 是连接西安、咸阳,带动城西新发展的大型商业综合体。该项目业态形式 项目类型:商业 / 办公 多样集商业、超高层写字楼和高层公寓于一体,功能划分复杂,为华润置 开发商:华润置地有限公司 地在西安地区的鼎力之作。 设计范围:方案深化设计 / 工程设计 建成时间:2018 年 在这种大型商业综合体中,除了建筑专业,机电与结构专业的投资占整个 设计团队:西安公司 项目投资的比重也越来越大,因此机电专业在设计中除了考虑如何满足业 主多样化和个性化的要求外,还同时兼顾了工程造价的需求;结构专业则 根据不同的功能区域的不同需求制定出差异性的技术方案,为呈现效果保 驾护航。西安 . 华润西咸万象城的机电与结构设计都是一次新的技术突破, 是一场宏大又细致精心的安排,所有的技术设计均是为使用建筑的“人“着 想,体现建筑设计以人为本的理念,将建筑设计的知识运用到实际项目中, 真正对 “客户体验” 进行全面的落地。 COMMERCIAL BUILDING DESIGN 23
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COMMERCIAL BUILDING DESIGN 25
26 REPRESENTATIVE PROJECT
CHONGQING·CR THE MIXC / 华润·重庆万象城 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction and Development of three parts, all of which are “land use for commercial service”. Among them, Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to Award:The 13th Golden Plate Award for Best Tourism Resort in the southmost side of the plot constitute the main landscape belts. The project base Northwest China features the layout which is low in the south but high in the north. 重庆 . 华润万象城位于重庆市九龙坡区谢家湾正街地块,紧邻杨家坪商业圈, 项目规模:51.7 万 m2 项目不仅是未来重庆现代化国际大都市的标志,更是催生城市繁荣与文明, 项目类型:商业 / 办公 激发城市活力的发动机,项目也先后曾荣获:美国绿色建筑 LEED 认证金奖、 开发商:华润置地有限公司 “久诺西南西北赛区第十届金盘奖”年度最佳商业楼盘、“久诺西南西北 设计范围:方案深化设计 / 工程设计 赛区第十届金盘奖”全国赛区最佳媒体推荐奖。 建成时间:2014 年 设计团队:成都二公司 本项目规划用地被城市道路切分为三块用地,地形起伏较大,南北最大高 奖项荣誉:美国绿色建筑 LEED 认证金奖 差约 8.4 米,东西最大高差约 6 米。根据场地条件,设计引用双首层概念, “久诺西南西北赛区第十届金盘奖”年度最佳商业楼盘 力图再现重庆旧城的立体交通体系,在平面及竖向上同时形成良好的商业 全国赛区最佳媒体推荐奖 动线,体现了了“上半城,下半城”的设计概念。同时,退台式的建筑空间, 围合与半围合的花园广场以及屋顶特色“宽窄巷子” 的主题商业街,都秉 承了“万象城”优秀的商业设计理念。 重庆华润万象城一期于 2014 年 9 月 19 日开业,由基准方中完成方案深化 及施工图设计,项目集万象城购物中心、万象城商业街区、顶级商务办公 楼群等顶级都会资源,为重庆功能最全、档次最高的新都会中心。重庆华 润万象城二期也由基准方中完成方案深化及施工图设计。二期在设计上做 了很多新的尝试,为空间的商业性、使用的舒适度、外观的昭示性设计做 出了较大贡献,最终呈现出来的建筑效果良好。同时招商也有了很大的提 升和突破,汇集了多个独立奢侈品牌,还拥有众多国际轻奢及时尚潮流品 牌,给重庆商业市场带来了新一轮的冲击。建成后一二期总建筑面积将超 过 100 万平方米,定位国内一流购物中心及重庆商业新地标。 COMMERCIAL BUILDING DESIGN 27
28 REPRESENTATIVE PROJECT
COMMERCIAL BUILDING DESIGN 29
30 REPRESENTATIVE PROJECT
龙湖商业系列 31 LONGFOR /Commercial 作为中国最早的购物中心开发商之一,随着龙湖集团深入的全国化扩张,商 业地产规模也逐步增大,截至 2018 年底,龙湖商业成功布局环渤海、华东、 华西、华中、华南五大板块,在北京、上海、重庆、成都、杭州、苏州、西 安、常州等 8 座城市累计开业商场数量 29 个,开业商场面积超 300 万平方米。 今明两年,龙湖商业将以平均每年新开业超过 10 家购物中心的速度持续发展, 到 2020 年,累计开业商场数量将超过 50 家。龙湖“天街”系列作为龙湖集 团持有的主要地产品牌,定位为面向中等收入新兴家庭的区域型购物中心, 为集购物、餐饮、休闲、娱乐等多业态的一站式商业综合体。 龙湖天街系列是基准方中最早开始设计并完成数量最多的大型商业综合体项 目,公司参与的龙湖西宸天街、龙湖金楠天街、龙湖时代天街、龙湖北宸天街、 龙湖上城天街、龙湖滨江天街等项目均在呈现效果上得到了甲方的肯定。天 街系列作为公司成立之后具有行业影响力的公共建筑作品的良好开端,同时 也是行业业绩和品牌口碑的积累和沉淀。在龙湖天街系列背后,我们了解了 市场化下的商业设计逻辑,探索了商业业态和购物消费模式,场所体验模式 以及人的行为模式之间的关系,同时了解了这些模式对于设计的影响和价值 判断。通过对商业建筑持续的研究与思考,沉淀和分享,使我们在公共建筑 设计版块的经验和能力得以传承。每一代天街的呈现,对于基准方中的发展 都有着里程碑式的意义。基准方中在通过龙湖天街系列的设计积累和探索中, 也逐步的成为国内顶尖的商业综合体类公共建筑设计的专家。未来基准方中 将不断提升公建设计业务能力,持续为不同的客户打造商业类公建精品项目。 COMMERCIAL BUILDING DESIGN
32 REPRESENTATIVE PROJECT
CHENGDU·TIMES PARADISE WALK / 龙湖·时代天街 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to the southmost side of the plot constitute the main landscape belts. The project base features the layout which is low in the south but high in the north. 人,生来不愿生活在没有记忆的地方。集体记忆给人们带来了强烈的归属 项目规模:171.4 万 m2 感,而一个场所特有的精神才能被定义为“家园”。成都时代天街随处可 项目类型: 见的场所精神、设计语汇,情景体验给空间植入灵魂,给场所赋予了精神, 开发商:龙湖地产有限公司 给生活居住于此的人带来了“家”的归属感。项目总体规划上通过加大内 设计范围:方案深化设计 / 工程设计 部街道的密度,小组团划分,开放内部广场等理念,来提高社区与城市的 建成时间: 有机联系,并且以此来提升社区活力。水平上,将商业“合院”概念引入 设计团队: 开放式街区里坊,商业由此不止于商业,更是成都人文景观“宽窄巷子” 的场所精神缩影和互动交流的故事源地;竖向上,空中“合院”的设计让 空间虚实富于变化、开与阖的交互让人的情景参与更为生动,合院的叠合 让龙湖这独有的创新开放的精神更加完整。 COMMERCIAL BUILDING DESIGN 33
34 REPRESENTATIVE PROJECT
COMMERCIAL BUILDING DESIGN 35
36 REPRESENTATIVE PROJECT
CHENGDU·JINNAN PARADISE WALK / 龙湖·金楠天街 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to the southmost side of the plot constitute the main landscape belts. The project base features the layout which is low in the south but high in the north. 在生存环境越来越困难的商业地产项目中,基准方中作为设计方不断提升 项目规模:56 万 m2 自我,最大限度挖掘土地价值并使有效货值最大化,做到极致差异化的同 项目类型:商业 / 办公 / 酒店 / 住宅 时提供最优秀的购物体验。龙湖“金楠天街”位于成都市武侯区内政府重 开发商:龙湖地产有限公司 点打造的晋阳商圈腹地,项目紧邻成华区两大主要交通干道晋阳路和晋吉 设计范围:建筑方案设计 / 工程设计 北路,西侧为武晋路。项目用地约 9.7 万平方米,容积率 4.0,业态包括商业、 建成时间:2014 年 - 2016 年 住宅、酒店、办公等,分多期进行建设。在方案设计阶段,我们更加主动, 设计团队:成都三公司 引入了峡谷商业街的概念,完美呈现出项目整体品质、解决各物业比例的 落位、满足规划特殊要求,打造出一条蕴含巴蜀文化、体现成都休闲之都 的现代步行街区;在工程设计阶段,我们汲取经验和总结得失,各分项设 计都做的更加合理和优秀,呈现效果也更为理想。 COMMERCIAL BUILDING DESIGN 37
38 REPRESENTATIVE PROJECT
COMMERCIAL BUILDING DESIGN 39
40 REPRESENTATIVE PROJECT
TIANFU BONDED CENTRE / 龙湖·西宸天街 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to the southmost side of the plot constitute the main landscape belts. The project base features the layout which is low in the south but high in the north. 龙湖西宸天街为龙湖 3.0 版第一个天街项目,也是成都第一个城市 TOD 项 项目规模:34 万 m2 目。项目一亮相就惊艳了成都,成为成都城西少有的地标性建筑。该项目 项目类型:商业综合体 / 办公 / 公寓 由香港 LWK 完成方案设计,基准方中历时 2 年全程助力完成了方案深化 开发商:龙湖地产有限公司 和施工图设计。在整个规划方案咨询及技术设计过程中,基准方中体现了 设计范围:方案深化设计 / 工程设计 强大的技术咨询能力和技术实现能力,最终把一个功能众多、动线复杂、 建成时间:2018 年 12 月 技术高难的商业综合体梳理得井井有条,为客户创造了积极的经济效益, 设计团队:成都二公司 / 成都八公司 也为城市设计出了优秀的建筑作品。 甲方提出的天街 3.0 系列概念,传统 TOD 换乘空间只强调便利性、空间单 调,现代 TOD 换乘空间将主题性提升到与便利性同等地位,基准方中对这 三个层面问题的理解,促使设计团队从高效、开放、共享、激活等几个方 面去做此片区的 TOD 空间。区别于传统地铁上盖项目“换乘 + 通过”的功 能,基准方中从龙湖天街 3.0 系列的定位出发,试图以龙湖西宸天街为范例, 解读业态复合型商业综合体项目在 TOD 模式下的多个关键点。 COMMERCIAL BUILDING DESIGN 41
42 REPRESENTATIVE PROJECT
COMMERCIAL BUILDING DESIGN 43
44 REPRESENTATIVE PROJECT
CHENGDU·BEICHENG PARADISE WALK / 龙湖·上城天街 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to the southmost side of the plot constitute the main landscape belts. The project base features the layout which is low in the south but high in the north. 龙湖上城天街位于一环路与人民北路交汇的黄金十字路口,占据了成都一 项目规模:83.16W 环交通枢纽核心区,是成都首个客运枢纽双地铁 TOD 综合体,且在龙湖天 项目类型:住宅、办公、商业 街系中属于 TOD 商业标杆作品项目。项目是集大型购物中心、住宅、精品 开发商:成都中鼎绿洲置业有限公司 商业街、高档办公及 LOFT 办公等多种产品类型的城市综合体。商场建筑 设计范围:方案深化设计 / 工程设计 的形态概念受清幽山景和潺潺山泉启发,致力为处于熙攘繁华地段的本项 建成时间:2020 年 目带来崭新而自然的体验。商场体量设计如同山泉中的溪石,以泉水起伏 设计团队:成都二公司、四公司 般的横向玻璃条有机地包裹,这源于自然的造型既有效地化解传统街区商 业的单调排布,灵动线条穿插极富现代感,抽象地表达了建筑与当地人文 历史的联系;同时构筑出高低错落户外花园、空中庭院,为城市空间增添 三维景观的同时也提供更丰富多样的室内外商业体验,建构独特的地标形 态。 本项目基于 TOD 模式,多节点串联地铁,享 92 万常驻客群和 1、6 号线 日均百万客流。本项目对城市广场用地地下部分整合,进行集中开发及集 约化利用形成地下接驳中庭。通过与地铁站无缝链接项目在负一负二层设 置多首层概念,通过目的性消费业态超市、影院等引入客流,并对接驳空 间进行垂直空间打造。原本单纯以“通过性”为目的的接驳通道兼具了休憩、 逗留和聚集的功能,商业空间场所的精神与成都这座城市的特质相契合, 创造一个便于交往的多层公共空间,而不是仅供通勤的走廊,在互动中传 递城市正能量。项目将都市的生活流动线由横向改为竖向,打造成为一个 集办公、住宅、商场、娱乐、电影院、屋顶花园等文化及公共设施于一体 的“垂直花园都市”。 COMMERCIAL BUILDING DESIGN 45
46 REPRESENTATIVE PROJECT
TIANFU BONDED CENTRE / 龙湖·滨江天街 Located to the southwest of Xi’an, the Xi’an Municipal New-and High-tech Area Project Size:44,300sq.m Software New City IBM Project is adjacent to the Kunming Lake Heritage in the west Project Category:Public Construction and looks up to Epang Palace Heritage Park in the north. This project plot consists Client:Xi’an Fengdong Urban Construction of three parts, all of which are “land use for commercial service”. Among them, and Development Co., Ltd. two are for office use, and one is for commercial land use. Meanwhile, Building A Service:SD/CD/LD and Building B are planned to be office buildings, and Building C is an independent Completio:2017 business entity. The artificial channel between project plots and the artificial lake to the southmost side of the plot constitute the main landscape belts. The project base features the layout which is low in the south but high in the north. 成都 . 滨江天街布局东二环,位于新成华大道与杉板桥南四路交汇处,占 项目规模:14 万 m2 据了城市发展红利价值的一线要地。作为仅次于金融城片区的高端服务产 项目类型:商业 / 办公 / 酒店 业聚集地,将带来专业人才的流动和聚集。而区域内构建的“12 横 8 纵” 设计范围:方案深化设计 / 工程设计 骨干路网体系,加快“交通畅行”工程的实施,打通了新成华大道、中环路、 建成时间: 2019 年 12 月 建设北路、双林路延线等多条“产业通道”,为龙湖成都滨江天街奠定了 设计团队:BIM 设计研究中心、一公司 商业前行的基础。 在 TOD 模式超前发展的思维下,滨江天街拥有地铁 8 号线双站点的独家优 势且沿新成华大道近 400 米长的外立面拥有极佳的展示性和可达性。设计 团队通过对客户、消费者需求的深入洞察,极致化打造建筑、景观与商业 动线,将“生态”概念与空间营造深度融合,打造了城市独一无二的“云 端穹顶花园”。作为面积超 5000 ㎡的室内花园,“云端穹顶花园”从 5 层跨至 6 层,整个层高超 13 米。此外,整体设计上也延展生态场景,设 计了树天堂、水天堂、绿林天堂 3 个艺术空间级主入口,沙河中庭、园林 中庭、跃动中庭 3 个中庭,以及下沉式广场的沙河生态花园。整个项目以 多元空间的动态互联,实现多个互动式、个性化、开放灵动的体验场景, 旨在摆脱“千店一面”的同时与客户和消费者达成情感共鸣和文化认同。 COMMERCIAL BUILDING DESIGN 47




